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| seo training course birmingham: The Good GP Training Guide Matt Burkes, Alec Logan, 2014-06-02 The Good GP Training Guide is a travel guide-style book for trainees in general practice. Written by over a hundred contributors assembled from five continents, it includes contributions from leading writers in primary care. It is written in an accessible style with down-to-earth tips and anecdotes, sometimes irreverent, from real life. There is an emphasis on the reality of general practice. It also contains humorous or touching vignettes with accompanying linocut artwork from the Red Roses exhibition. The book's first section covers hospital placements. It is intended to show trainees how to get the most out of their training posts. Beginning with basic information on behaviour required in the hospital setting, there are chapters looking at cardiology, ophthalmology, rheumatology, etc. These chapters are split up into handy lists, covering the basics, tips on patients and PDP pointers. The second section covers GP rotations. It gives information on passing the various RCGP exams as well as realistic advice on other facets of general practice. The third section looks at finding a job and making the transition to an independent practitioner. Options for broadening a doctor's career are looked here, with chapters on event medicine, academia, teaching, etc. There is information on how stay out of trouble and how to use social media safely and without running foul of the GMC. The book offers the ultimate guide to the training process. It covers the entire training experience and the practicalities of what comes after. |
| seo training course birmingham: The Ultimate Copywriting Guide for Beginners to Advanced Neil Hoechlin, 2018-04-24 YOU CAN LAUGH AT MONEY WORRIES --- IF YOU ACQUIRE THE COPYWRITING TECHNIQUES FROM THIS BOOK This copywriting book contains all the essential elements that must exist in an effective sales letter, to pull in money or get the call to action you want from the prospects.This could be to subscribe to your list, share your content, or even buy it now! This book is targetted for beginning copywriting students and the entrepreneur or business owners who want to get better results through effective copywriting skills and best practices. Especially now that marketing happens a lot in social media, email, our websites--writing effective copy is a MUST to thrive! An effective sales-letter that gets the result is just ticking checkboxes in the prospect's mind. If you know what these psychological triggers are, and how to trigger them? Then you can expect to get consistently powerful results, every time! Heres a preview of what you'll learn in this book: Website Product Copywriting Blog Posts Copywriting The 4Us Formula The Aida Formula Landing Page Copywriting What Makes A Good Landing Page? Call-To-Action Copy Email Marketing Crafting An Effective Email Marketing Copy Sales Letter Sales Page Copywriting Keep It Laid-Back Valuing Your Customers And Your Product And Services Show Through In A Hundred Subtle Ways Understanding Your Prospects The Ideal Customer Their Pains And Struggles The Sales Letter Structure Headline Essentials Types Of Headlines Bullets Subheadings/Sub-Headline Some Common Ways To Create An Engaging Subheading Usp Versus Esp Usp Or Unique Selling Proposition Crafting A Value Proposition Establishing Your Areas Of Difference Story Driven Copywriting Help The Reader Picture And Feel Call To Action (Cta) Managing Objections Reviews The Guarantee Faqs Postscripts (P.S) Great Reasons Why You Should Buy Subheadings Ad Errors Price Order Options Legibility More Information Free-Items Copywriting Mistakes To Avoid Trying To Sell Before First Giving Value Sounding Too Formal Wasting Your Reader's Time Make A Claim Without Proof Attempting To Sell To Everyone Do Not Begin At The Start Be Flexible Leave Out Needless Words Discuss Your Prospects' Issues Swipe Files The Better Letter Checklist: Finishing Up Download your copy now! |
| seo training course birmingham: The Online Journalism Handbook Paul Bradshaw, Liisa Rohumaa, 2013-09-13 How do we practice journalism in a digital world, in which the old 'rules' no longer apply? This text offers comprehensive, instructive coverage of the techniques and secrets of being a successful online journalist, both from a theoretical and practical point of view. Reflecting the vitality of the web, it will inspire you to acquire new skills and make sense of a transforming industry. Key Features: How to investigate and break stories online Learn to broadcast to millions using video and podcast How to blog like a pro Learn to manage and stimulate user-generated content Include and use social media in your toolkit How to dig out stories using data journalism Rise to the challenge of citizen journalism Make your journalism more interactive at every stage of the process Dedicated chapter for Law and Online Communication The Online Journalism Handbook is essential reading for all journalism students and professionals and of key interest to media, communication studies and more broadly the social sciences. |
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| seo training course birmingham: MySQL Workbench: Data Modeling & Development Michael McLaughlin, 2013-05-06 The only Oracle Press guide to MySQL Workbench explains how to design and model MySQL databases. MySQL Workbench Data Modeling and Development helps developers learn how to effectively use this powerful product for database modeling, reverse engineering, and interaction with the database without writing SQL statements. MySQL Workbench is a graphical user interface that can be used to create and maintain MySQL databases without coding. The book covers the interface and explains how to accomplish each step by illustrating best practices visually. Clear examples, instructions, and explanations reveal, in a single volume, the art of database modeling. This Oracle Press guide shows you how to get the tool to do what you want. Annotated screen shots demonstrate all interactions with the tool, and text explains the how, what, and why of each step. Complete coverage Installation and Configuration; Creating and Managing Connections; Data Modeling Concepts; Creating an ERD; Defining the Physical Schemata; Creating and Managing Tables; Creating and Managing Relationships; Creating and Managing Views; Creating and Managing Routines; Creating and Managing Routine Groups; Creating and Managing User & Groups; Creating and Managing SQL Scripts; Generating SQL Scripts; Forward Engineering a Data Model; Synchronize a Model with a Database; Reverse Engineering a Database; Managing Differences in the Data Catalog; Creating and Managing Model Notes; Editing Table Data; Editing Generated Scripts; Creating New Instances; Managing Import and Export; Managing Security; Managing Server Instances |
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| seo training course birmingham: Empowering Marketing and Sales with HubSpot Resa Gooding, 2022-07-15 Leverage HubSpot to reach your target audience with the right content and convert them into loyal customers Key Features: Explore a full software stack for marketing, sales, and customer services to grow your business Understand how to organize, track, and build better relationships with leads and customers Learn to prioritize and execute your marketing tasks in an efficient way Book Description: Empowering Marketing and Sales with HubSpot is your comprehensive solution to using HubSpot to achieve your business goals with a flexible and lean approach. With this book, you'll implement out-of-the-box solutions provided by HubSpot for sales and marketing professionals using all the tools needed to effectively manage your business campaigns, sales, and marketing automation processes. This book will take you through steps to ensure your investment in HubSpot pays off from Day 1. You'll learn how to set up HubSpot correctly and understand how to generate quick wins for your organization. Next, you will work with important HubSpot tools for SEO, social media, and ads. The book will also show you how to use HubSpot for conversational marketing and create a marketing funnel using HubSpot's lead capture and engagement tools. In addition to this, you will get to grips with building custom reports, dashboards, and notifications to stay on top of company marketing goals. Later, you will learn how to use HubSpot for inbound marketing and for every type of business, such as manufacturing, agriculture, and eCommerce. By the end of this HubSpot book, you will have the skills you need to be able to set up effective marketing campaigns and leverage the insights gleaned from sales efforts using just one platform. What You Will Learn: Explore essential steps involved in implementing HubSpot correctly Build ideal marketing and sales campaigns for your organization Manage your sales process and empower your sales teams using HubSpot Get buy-in from your management and colleagues by setting up useful reports Use Flywheel strategies to increase sales for your business Apply the inbound methodology to scale your marketing Re-engage your existing database using the HubSpot retargeting ads tool Understand how to use HubSpot for any B2B industry in which you operate Who this book is for: This HubSpot marketing book is for sales and marketing professionals, business owners, and entrepreneurs who want to use HubSpot for scaling their sales and marketing activities. A basic understanding of key marketing terms is required to get started with this book. |
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| seo training course birmingham: LinkedIn for Personal Branding Sandra Long, 2021 Is your LinkedIn presence helping you to advance your sales, recruiting, or career opportunities? Are you confident in your personal brand and LinkedIn profile? In LinkedIn for Personal Branding: The Ultimate Guide, Long shares how to uncover and present your unique brand and how to become a thought leader on LinkedIn. -- |
| seo training course birmingham: Sell Like Crazy Sabri Suby, 2019-01-30 In this groundbreaking book, Sabri Suby, the founder of Australia's #1 fastest growing digital marketing agency, reveals his exclusive step-by-step formula for growing the sales of any business, in any market or niche! The 8 phase 'secret selling system' detailed in this book has been deployed in over 167 industries and is responsible for generating over $400 million dollars in sales. This isn't like any business or marketing book you've ever read. There's no fluff or filler - just battle-hardened tactics that are working right now to rapidly grow sales. Use these timeless principles to rapidly and dramatically grow the sales for your business and crush your competition into a fine powder. |
| seo training course birmingham: The Compassionate Mind Paul Gilbert, 2010 Leading depression authority Paul Gilbert presents The Compassionate Mind, a breakthrough book integrating evolutionary psychology, new insights from neuroscience, and mindfulness practice. This combination of techniques forms a new therapy called compassion focused therapy that can enhance readers' lives. |
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| seo training course birmingham: Knowledge Science, Engineering and Management Cungeng Cao, Huajun Chen, Liang Zhao, Junaid Arshad, Taufiq Asyhari, Yonghao Wang, 2024-07-25 The five-volume set LNCS 14884, 14885, 14886, 14887 & 14888 constitutes the refereed deadline proceedings of the 17th International Conference on Knowledge Science, Engineering and Management, KSEM 2024, held in Birmingham, UK, during August 16–18, 2024. The 160 full papers presented in these proceedings were carefully reviewed and selected from 495 submissions. The papers are organized in the following topical sections: Volume I: Knowledge Science with Learning and AI (KSLA) Volume II: Knowledge Engineering Research and Applications (KERA) Volume III: Knowledge Management with Optimization and Security (KMOS) Volume IV: Emerging Technology Volume V: Special Tracks |
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| seo training course birmingham: Together with God Ed Mackenzie, Gareth Crispin, 2016 |
| seo training course birmingham: AdvancED CSS Joe Lewis, Meitar Moscovitz, 2009-10-13 So you think you know CSS? Take your CSS skills to the next level and learn to write organized and optimized CSS that will improve the maintainability, performance, and appearance of your work. You'll learn how document flow and CSS positioning schemes will help you make your documents more accessible. You'll discover the great styling possibilities of CSS paired with semantic structures like Microformats and RDFa, while enriching the self-describing semantics of XHTML content. Learn how to group logically related declarations, minify style sheets, and prevent performance bottle necks such as reflows and repaints. With support for CSS enjoying unprecedented ubiquity, you can finally use such features as generated content, complex selector chains, and CSS3's visual properties, like box-shadow, in your projects. |
| seo training course birmingham: Securing SCADA Systems Ronald L. Krutz, 2005-11-07 Bestselling author Ron Krutz once again demonstrates his ability to make difficult security topics approachable with this first in-depth look at SCADA (Supervisory Control And Data Acquisition) systems Krutz discusses the harsh reality that natural gas pipelines, nuclear plants, water systems, oil refineries, and other industrial facilities are vulnerable to a terrorist or disgruntled employee causing lethal accidents and millions of dollars of damage-and what can be done to prevent this from happening Examines SCADA system threats and vulnerabilities, the emergence of protocol standards, and how security controls can be applied to ensure the safety and security of our national infrastructure assets |
| seo training course birmingham: Search Engines Bruce Croft, Donald Metzler, Trevor Strohman, 2011-11-21 This is the eBook of the printed book and may not include any media, website access codes, or print supplements that may come packaged with the bound book. Search Engines: Information Retrieval in Practice is ideal for introductory information retrieval courses at the undergraduate and graduate level in computer science, information science and computer engineering departments. It is also a valuable tool for search engine and information retrieval professionals. Written by a leader in the field of information retrieval, Search Engines: Information Retrieval in Practice , is designed to give undergraduate students the understanding and tools they need to evaluate, compare and modify search engines. Coverage of the underlying IR and mathematical models reinforce key concepts. The book’s numerous programming exercises make extensive use of Galago, a Java-based open source search engine. |
| seo training course birmingham: Augmented Intelligence: Deep Learning, Machine Learning, Cognitive Computing, Educational Data Mining Om Prakash Jena, 2022-07-29 Augmented intelligence is an alternate approach of artificial intelligence (AI), which emphasizes AI’s assistive role. Augmented intelligence enhances human skills of reasoning in a robotic system or software by simulating expectancy, educational mining, problem solving, recollection, sequencing, and decision-making capabilities. It is based on a combination of techniques such as machine learning, deep learning and cognitive computing. This book explains artificial intelligence models that support assistive processes in different situations. The contributors aim to provide information to a diverse audience with groundbreaking developments in mathematical computing. The book presents 8 chapters on these topics: - Educational data mining in augmented reality virtual learning environment - Brain and computer interfaces - Tree-based tools for chemometric analysis of infrared spectra - Applications of deep learning in medical engineering - Bankruptcy prediction model using an enhanced boosting classifier - Reputation systems for mobile agent security - The crow search algorithm - COVID-19 diagnosis and treatment The contents attempt to integrate various facets of augmented Intelligence, by describing recent research developments and advanced topics of interest to academicians and researchers working on machine learning problems and AI. |
| seo training course birmingham: Historic Birmingham & Jefferson County James Ronald Bennett, 2008 |
| seo training course birmingham: Handbook of Research on Educational Communications and Technology David Jonassen, Michael J. Spector, Marcy Driscoll, M. David Merrill, Jeroen van Merrienboer, Marcy P. Driscoll, 2008-09-25 First Published in 2008. Sponsored by the Association of Educational Communication and Technology (AECT), the third edition of this groundbreaking Handbook continues the mission of its predecessors: to provide up-to-date summaries and syntheses of recent research pertinent to the educational uses of information and communication technologies. In addition to updating, this new edition has been expanded from forty-one to fifty-six chapters organized into the following six sections: foundations, strategies, technologies, models, design and development, and methodological issues. In response to feedback from users of the second edition, the following changes have been built into this edition. More Comprehensive topical coverage has been expanded from forty-one to fifty-six chapters and includes many more chapters on technology than in previous editions. Restructured Chapters this edition features shorter chapters with introductory abstracts, keyword definitions, and extended bibliographies. More International more than 20% of the contributing authors and one of the volume editors are non-American. Theoretical Focus Part 1 provides expanded, cross-disciplinary theoretical coverage. Methodological Focus an extended methodological chapter begins with a comprehensive overview of research methods followed by lengthy, separately authored sections devoted to specific methods. Research and Development Focus another extended chapter with lengthy, separately authored sections covers educational technology research and development in different areas of investigation, e.g., experimental methods to determine the effectiveness of instructional designs, technology-based instructional interventions in research, research on instructional design models. |
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| seo training course birmingham: McClure's Magazine , 1917 |
| seo training course birmingham: Digital Marketing PDF eBook Dave Chaffey, Fiona Ellis-Chadwick, 2015-11-10 'I have used this book in all its editions since first publication with my undergraduate and postgraduate students. It is a core text for all the students, because it provides the detail they require at an academic level. Importantly it is a book for the practitioner to use too. This is why we use it on our postgraduate practitioner programmes – where we actually buy the book for the students as we believe it is that important. No other text comes close and literally thousands of our graduates have benefitted from it in their subsequent careers: written by the specialist for the specialist.' David Edmundson-Bird Principal Lecturer in Digital Marketing Manchester Metropolitan University Now in its sixth edition, Digital Marketing: Strategy, Implementation and Practice provides comprehensive, practical guidance on how companies can get the most out of digital media and technology to meet their marketing goals. Digital Marketing links marketing theory with practical business experience through case studies and interviews from cutting edge companies such as eBay and Facebook, to help students understand digital marketing in the real world. Readers will learn best practice frameworks for developing a digital marketing strategy, plus success factors for key digital marketing techniques including search marketing, conversion optimisation and digital communications using social media including Twitter and Facebook. Dave Chaffey is a digital marketing consultant and publisher of marketing advice site SmartInsights.com. He is a visiting lecturer on marketing courses at Birmingham, Cranfield and Warwick universities and the Institute of Direct Marketing. Fiona Ellis-Chadwick is a Senior Lecturer in Marketing at the Loughborough University School of Business and Economics, Director of the Institute of Research Application and Consultancy at Loughborough University, academic marketing consultant and author. |
| seo training course birmingham: The Musical Times and Singing-class Circular , 1920 |
| seo training course birmingham: Musical Opinion and Music Trade Review , 1912 |
| seo training course birmingham: Cumulative List of Organizations Described in Section 170 (c) of the Internal Revenue Code of 1986 , 2000 |
| seo training course birmingham: The Official Index to The Times , 1915 |
| seo training course birmingham: Cumulative List of Organizations Described in Section 170 (c) of the Internal Revenue Code of 1954 , 2003 |
| seo training course birmingham: The British Journal of Nursing with which is Incorporated the Nursing Record ... , 1918 |
| seo training course birmingham: T. P.'s Weekly Thomas Power O'Connor, Holbrook Jackson, 1914 |
| seo training course birmingham: The Autocar , 1916 |
| seo training course birmingham: Management Services in Government , 1976 |
| seo training course birmingham: Chemistry and Industry Review , 1950 |
| seo training course birmingham: Excel Data Analysis Hector Guerrero, 2019 This book is written for students and practitioners who are looking for a single introductory Excel-based resource that covers three essential business and analytical skills: data analysis, business modeling, and simulation of complex problems. |
| seo training course birmingham: Our Missions , 1914 |
Get started with Search Console - Google Help
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About Search Console - Google Help
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Analytics Academy on Skillshop is a collection of free e-learning courses designed by Analytics experts to help users get the most out of Google Analytics.
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Découvrez Google Analytics 4, la nouvelle génération d'Analytics, qui collecte des données basées sur les événements depuis les sites Web et les applications.GA4 est un nouveau type …
How Google Analytics works - Analytics Help
Google Analytics is a platform that collects data from your websites and apps to create reports that provide insights into your business.
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Google review count and review score factor into local search ranking. More reviews and positive ratings can improve your business' local ranking. Your position in web results is also a factor, …
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Search Console Educational Resources. Google Search Central Get more in touch with your audience by using best practices to make it easier for search engines to crawl, index, and …
[GA4] Set up Analytics for a website and/or app - Google Help
Discover how to set up Google Analytics for your website or app by creating a Google Analytics 4 property, adding a data stream, and adding your Google Analytics code.Note: The previous …
Get started with Search Console - Google Help
Take advantage of the online help community, SEO office hours, twitter feed, blog. Web developer If you build or manage the website, implement structured data, or generally do most …
About Search Console - Google Help
SEO specialists or marketers: As someone focused on online marketing, Search Console will help you monitor your website traffic, optimize your ranking, and make informed decisions about …
[GA4] Analytics Academy - Analytics Help - Google Help
Analytics Academy on Skillshop is a collection of free e-learning courses designed by Analytics experts to help users get the most out of Google Analytics.
Getting started with Search Console
If, after learning the basics, you decide that you want to learn more advanced topics in SEO or Search Console, you can continue with the advanced users track. Important Search concepts …
[GA4] Présentation de Google Analytics 4, la nouvelle génération d ...
Découvrez Google Analytics 4, la nouvelle génération d'Analytics, qui collecte des données basées sur les événements depuis les sites Web et les applications.GA4 est un nouveau type …
How Google Analytics works - Analytics Help
Google Analytics is a platform that collects data from your websites and apps to create reports that provide insights into your business.
How to improve your local ranking on Google
Google review count and review score factor into local search ranking. More reviews and positive ratings can improve your business' local ranking. Your position in web results is also a factor, …
[GA4] URL builders: Collect campaign data with custom URLs
Discover how to use Google Analytics 4’s URL builder to add utm parameters in order to identify the campaigns that refer traffic.By adding utm campaign parameters to the destination URLs …
Search Console Help
Search Console Educational Resources. Google Search Central Get more in touch with your audience by using best practices to make it easier for search engines to crawl, index, and …
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Discover how to set up Google Analytics for your website or app by creating a Google Analytics 4 property, adding a data stream, and adding your Google Analytics code.Note: The previous …
