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| record label marketing plan: Record Label Marketing Tom Hutchison, Paul Allen, Amy Macy, 2012-07-26 Record Label Marketing offers a comprehensive look at the inner workings of record labels, showing how the record labels connect commercial music with consumers. In the current climate of selling music through both traditional channels and new media, authors Tom Hutchison, Paul Allen and Amy Macy carefully explain the components of the contemporary record label's marketing plan and how it is executed. This new edition is clearly illustrated throughout with figures, tables, graphs, and glossaries, and includes a valuable overview of the music industry. Record Label Marketing has become essential reading for current and aspiring professionals, and for music business students everywhere. The book also has a companion website located at www.recordlabelmarketing.com. Record Label Marketing. * Gives you an exclusive and complete look at SoundScan and how it is used as a marketing tool * Presents essential information on uses of new media, label publicity, advertising, retail distribution, and marketing research by record labels * Offers insight into how successful labels use videos, promotional touring, and special products to build revenue * Includes important specialized marketing strategies using the tools of grassroots promotion and international opportunities * Reveals how labels are managing within their transitional digital industry * Looks to the future of the music business - how online developments, technological diffusion, and convergence and new markets continue to reshape the industry |
| record label marketing plan: Record Label Marketing Clyde Philip Rolston, Amy Macy, Tom Hutchison, Paul Allen, 2015-11-19 Record Label Marketing, Third Edition is the essential resource to help you understand how recorded music is professionally marketed. Fully updated to reflect current trends in the industry, this edition is designed to benefit marketing professionals, music business students, and independent artists alike. As with previous editions, the third edition is accessible for readers new to marketing or to the music business. The book addresses classic marketing concepts while providing examples that are grounded in industry practice. Armed with this book, you’ll master the jargon, concepts, and language to understand how music companies brand and market artists in the digital era. Features new to this edition include: Social media strategies including step-by-step tactics used by major and independent labels are presented in a new section contributed by Ariel Hyatt, owner of CYBER PR. An in-depth look at SoundScan and other big data matrices used as tools by all entities in the music business. An exploration of the varieties of branding with particular attention paid to the impact of branding to the artist and the music business in a new chapter contributed by Tammy Donham, former Vice President of the Country Music Association. The robust companion website, focalpress.com/cw/macy, features weblinks, exercises, and suggestions for further reading. Instructor resources include PowerPoint lecture outlines, a test bank, and suggested lesson plans. |
| record label marketing plan: The Label Machine: How to Start, Run and Grow Your Own Independent Music Label Nick Sadler, 2021-07-04 Whether you want to start a record label, self-release your own music, or are just an avid music lover, this book will give you information about the business of music. The Label Machine: How to Start, Run and Grow Your Own Independent Music Label is the first book to give music artists practical step-by-step comprehensive instructions for setting up and running an independent music label to successfully distribute and market their music. You will learn all about the music industry business and how to navigate the tricky dos and don'ts. You will finally understand and take control of your music copyright and get to grips with the legalities involved. You will build your music business effortlessly, learning how to professionally market your music and artists - allowing you to reach thousands of fans. And essentially, you will learn how to create multiple label revenue streams to create an established record label. It features a detailed breakdown of how every part of the industry works together, including copyright in the UK and US, record label set-up, record releases, and royalty collection. It also provides in-depth guides on marketing, covering; traditional PR, Facebook and Instagram advertising, Spotify playlisting, and fan growth. Includes templates for record label and management contracts, marketing and promotion schedules, press releases, and fan email automation. |
| record label marketing plan: Record Label Marketing Thomas William Hutchison, Amy Macy, Paul Allen, 2006 Record Label Marketing provides clear, in-depth information on corporate marketing processes, combining marketing theory with the real world how to practiced in marketing war rooms. This industry-defining book is clearly illustrated throughout with figures, tables, graphs, and glossaries. Record Label Marketing is essential reading for current and aspiring professionals and students, and also offers a valuable overview of the music industry. Record Label Marketing... * Builds your knowledge base by introducing the basics of the marketing mix, market segmentation and consumer behavior * Gives you the tools necessary to understand and use SoundScan data, and to successfully manage the budget of a recorded music project * Presents vital information on label publicity, advertising, retail distribution and marketing research * Introduces you to industry resources like NARM, RIAA, and the IFPI * Offers essential marketing strategies including grassroots promotion and Internet/new media, as well as highlighting international marketing opportunities * Reveals how successful labels use video production, promotional touring and special products to build revenue * Looks to the future of the music business-how online developments, technological diffusion, and convergence and new markets are continually reshaping the industry This guide is accompanied by a website, www.recordlabelmarketing.com, which offers interactive assignments to strengthen your knowledge as well as updates on the latest news, industry figures and developments. |
| record label marketing plan: Record Label Marketing, 2nd Edition Tom Hutchison, Paul Allen, Amy Macy, 2012 Record Label Marketing offers a comprehensive look at the inner workings of record labels, showing how the record labels connect commercial music with consumers. In the current climate of selling music through both traditional channels and new media, authors Tom Hutchison, Paul Allen and Amy Macy carefully explain the components of the contemporary record label's marketing plan and how it is executed. This new edition is clearly illustrated throughout with figures, tables, graphs, and glossaries, and includes a valuable overview of the music industry. Record Label Marketing has become essential reading for current and aspiring professionals, and for music business students everywhere. The book also has a companion website located at www.recordlabelmarketing.com. Record Label Marketing. * Gives you an exclusive and complete look at SoundScan and how it is used as a marketing tool * Presents essential information on uses of new media, label publicity, advertising, retail distribution, and marketing research by record labels * Offers insight into how successful labels use videos, promotional touring, and special products to build revenue * Includes important specialized marketing strategies using the tools of grassroots promotion and international opportunities * Reveals how labels are managing within their transitional digital industry * Looks to the future of the music business - how online developments, technological diffusion, and convergence and new markets continue to reshape the industry. |
| record label marketing plan: Record Label Marketing Strategies Scott Orr, 2022-09-13 Record Label Marketing Strategies: 25 Practical and Easy Marketing Strategies For Record Labels What People Are Saying... As someone that's run a successful, artist-owned independent label for nearly a decade now, I can confirm that everything in this book is spot on. Scott makes the processes of releasing music easy to understand and puts them all in one place. - John Beeler, Asthmatic Kitty Records (Sufjan Stevens, Angelo De Augustine) Scott is acutely aware of how the independent music industry operates. He's a staunch supporter of the label community, and understands the importance of accessible resources and industry education for those who are venturing into this world for the very first time. If you're serious about starting a record label business, you've certainly picked up the right book. - Alyssa Mark, A2IM (American Association of Independent Music) When it comes to advice for running a record label and marketing yourself as an artist, if Scott Orr doesn't know it... then it's probably not worth knowing! - Simon Peter Daley, Precision Record Pressing Here's what this book will help you do... Identify your record label's uniqueness in a sea of other labels... Deliver impressive results to your artists... Increase your chances of getting your music on Spotify playlists... Create a record label that truly helps artists... Build a successful release plan from scratch... Understand the truth about pitching to music blogs... Create a simple, yet effective record label website... Build a great reputation for your record label!... Manage your social media when you have no time... Overcome the imposter syndrome... + Bonus Resources including checklists, FAQs, Outside-the-Box Marketing Ideas, and more! |
| record label marketing plan: Start and Run Your Own Record Label Daylle Deanna Schwartz, 2003 An updated guide to becoming a music mogul explores alternative markets for all musical genres, utilizing the power of the Internet and offering suggestions for marketing overseas. |
| record label marketing plan: Marketing Recorded Music Tammy Donham, Amy Sue Macy, Clyde Philip Rolston, 2022-06-12 This fourth edition of Marketing Recorded Music is the essential resource to help you understand how recorded music is professionally marketed. Updated to reflect the digital era, with new chapters on emerging media, streaming, and branding, this fourth edition also includes strategies for independent and unsigned artists. Fully revised to reflect international marketing issues, Marketing Recorded Music is accompanied by a companion website with additional online resources, including PowerPoints, quizzes, and lesson plans, making it the go-to manual for students, as well as aspiring and experienced professionals. |
| record label marketing plan: Hip Hop Entrepreneur Record Label Business Plan Walt F.J. Goodridge, 2021-06-09 This is an actual record label business plan you can use as a template to develop a workable plan of action and success for your label! Hundreds have used it, and I've received some amazing success stories of the funding and investments they've been able to acquire as a result! Bonus: The Record Label of the Future. (146 pages; 8 x 10; ISBN: 978-1450592260) Read more at www.hiphopbusinessplan.com Read more at : https://www.waltgoodridge.com/books/ |
| record label marketing plan: Start and Run Your Own Record Label, Third Edition Daylle Deanna Schwartz, 2009-02-03 For everyone interested in starting a record label–to market new talent or to release and promote their own music–there has never been a better time to do it! Music can be released, distributed, and promoted for a fraction of traditional costs. Veteran author and music-business consultant Daylle Deanna Schwartz (who started and ran her own label) has rewritten and expanded her classic, Start & Run Your Own Record Label, to reflect industry changes and new opportunities for marketing music in today’s climate. Start & Run Your Own Record Label is a comprehensive guidebook to building a record label, packed with how-to information about market trends and revenue streams for music releases. In addition to updated information on physical distribution, generating publicity, marketing, and promotion, it also has new information about key issues including: •Balancing on and offline promotion and marketing •Making the most of online resources (social-networking sites, blogs, ringtones, videos, radio, and more) •Using digital distribution profitably •Licensing your recordings for use in the media •Marketing music overseas Ms. Schwartz has compiled new interviews with top industry professionals and independent labels–including recording artist CJ Baran (Push Play), Jed Carlson (founder, ReverbNation), Daniel Glass (founder, Glassnote Entertainment), blogger Perez Hilton, Scott Lapatine (founder, Stereogum), recording artist Ingrid Michaelson, Jeff Price (founder, Tunecore), MP3 bloggers, music-magazine editors, publicists, and others–for the most up-to-date, authoritative, and practical compendium available. |
| record label marketing plan: How to Open & Operate a Financially Successful Independent Record Label Martha Maeda, 2011 This book covers the entire process in an easy-to-understand way by pointing out methods to increase your chances of success and showing you how to avoid the common mistakes that can doom a startup. While providing detailed instructions and examples, the author leads you through finding a location that will bring success, managing and training employees, accounting and bookkeeping procedures, auditing, successful budgeting, and profit planning development, as well as thousands of great tips and useful guidelines. In addition, you will become knowledgeable about basic cost control systems, equipment layout and planning, low and no cost ways to satisfy customers and build sales, and low cost marketing ideas. You will also learn how to get your music on sites where customers pay to download your music such as Rhapsody, iTunes, and others. With the help of this book you can turn your love of music into a highly successful business. --Book Jacket. |
| record label marketing plan: Strategies of Micro-Enterprises in the Recording Industry Michaela Drnek Bóková, 2025-04-21 This book examines the creative and flexible approaches independent jazz labels use to navigate today’s challenging music industry landscape. By combining desk research with in-depth interviews with label owners and digital distributors, this study sheds light on how these micro-enterprises confront limited resources, the impact of streaming services, and an increasingly digital marketplace. It explores key strategies in financial management, distribution, and marketing, revealing how adaptability and creative problem-solving are essential to building a sustainable business. The findings emphasize the role of community building and digital marketing in reaching audiences, as well as the strategic use of digital tools for distribution. Through this detailed analysis, the study offers a practical understanding of the day-to-day realities and long-term goals of independent jazz labels, along with valuable insights for small music enterprises striving to stay relevant. The book is valuable for both an academic audience and practitioners in the field of music production. |
| record label marketing plan: Music is Your Business Christopher Knab, Bartley F. Day, 2007 This book takes the mystery out of the music business! Music Is Your Business tells you who does what in the music industry. Music industry veteran Christopher Knab's honest, no-nonsense information will empower you to market and promote your music--whether you're an experienced performer or just starting out. Learn how to attract distributors, get radio airplay, negotiate offers, and create a demand for your music with topics like Con Jobs: Watch Out for the Flim Flam Man, 10 Reasons Why Musicians Fail (and How Not To), What A&R Reps Do, and Online Music Retailing. Straight to the point legal chapters by entertainment attorney Bartley F. Day include Filing Copyright Applications, Trademarking Band Names, and Making Sense of Recording Industry Contracts. A sample distributor one-sheet, band tour and work schedule, band bio, and more! Newly revised, updated, and 100 pages longer, the 3rd edition of Music Is Your Business is essential for independent musicians and record labels. |
| record label marketing plan: Music Business Handbook and Career Guide David Baskerville, 2006 The new eighth edition of the Music Business Handbook And Career Guide maintains the tradition of this classic text as the most comprehensive, up-to-date guide to the $100 billion music industry. More than 100,000 students and professionals have turned to earlier editions of the Baskerville Handbook to understand the art, profession, and business of music. Thoroughly revised, the eighth edition includes complete coverage of all aspects of the music industry, including songwriting, publishing, copyright, licensing, artist management, promotion, retailing, media, and much more. There is a complete section on careers in music, including specific advice on getting started in the music business. Generously illustrated with tables and photographs, the Guide also contains a complete appendix with sample copyright forms, writing and publishing agreements, directories of professional organizations, and a comprehensive glossary and index. The eighth edition has been completely updated, with particular emphasis on online music and its impact on the rest of the industry. |
| record label marketing plan: Music Marketing Mike King, 2009-08-01 (Berklee Press). Sell more music! Learn the most effective marketing strategies available to musicians, leveraging the important changes and opportunities that the digital age has brought to music marketing. This multifaceted and integrated approach will help you to develop an effective worldwide marketing strategy. Step by step, you will develop an active marketing plan and timeline tailored to your unique strengths and budget. You will learn to time your marketing campaign effectively, publicize your music to traditional print outlets and emerging online opportunities, understand the current opportunities for online, satellite, and terrestrial radio play as well as navigate various retail and distribution options, both at brick-and-mortar and online options, such as iTunes, Rhapsody, and other services. |
| record label marketing plan: Start an Independent Record Label: Music Business Made Simple J. S. Rudsenske, J. P. Denk, 2011-08-01 An indispensable step-by-step guide to releasing your own records and beginning a working independent label. Since the boom of homemade records and independently-minded musicians in the 1980s, the alternative music industry has grown from strength to strength, driven by a policy that privileges the music itself over the aggressive marketing and branding strategies of the majors. You can retain all control and rights to the music you release, allowing you to showcase and sell the music that you believe should be heard. There has never been a better time to begin a label for yourself, and this comprehensive title shows you exactly how it's done, including: Devising a business plan Finding and choosing talent Creating and manufacturing records themselves All aspects of promotion and marketing Distribution and radio Get your company organised and get those records out there right now with the help and advice of this informative guide. |
| record label marketing plan: INDEPENDENCE IN THE MUSIC INDUSTRY Innocent Shezi, 2022-02-28 INDEPENDENCE IN THE MUSIC INDUSTRY - A complete guide to assist with the development of Independent music creators, my gift to the South African music industry. More than six years in the making, finally, we have made it happen. Many people know me as a music promoter and artist, but I have a deep passion for music education and helping independent artist who needs guidance. My hope is for this book to assist and simplify how the music business works from the perspective of an independent artist. This third edition is different from the previous two, we have added five new chapters that are core fundamental topics independent music creators need clarity and education on. I also hope that this book will help you more and allow you to have a more hands-on approach to your career as an artist. This book is my way of giving power to music creators and I hope it will be the key to your success and help you grow and be able to achieve your dreams as an artist. - Innocent Shezi |
| record label marketing plan: Label Launch Veronika Kalmar, 2007-04-01 Whether you're in a band, a business entrepreneur or just interested in the music business, Label Launch will let you take your fantasies of holding the reigns at your own record label into reality. In fun, easy-to-understand language Veronika Kalmar takes you step-by-step through the intricate process of running a label from the moment you think about entering the biz until your first CD, vinyl single, or demo tape rolls off the press. Topics covered include: Funding your label Maneuvering through the legal maze Selling your product online and off Picking and signing bands Promotion and touring Avoiding the most common pitfalls of a new label And even tells you when it's time to sell out to the man. Kalmer has culled information from the best in the independent record business interviewing heads of labels who have made a great success and those that almost didn't make it. |
| record label marketing plan: Get More Fans: The DIY Guide to the New Music Business Jesse Cannon, Todd Thomas, 2012-11-25 How Do I Promote My Music On A Small Budget? How Do I Get My YouTube Videos to Spread? How Do I Turn Casual Fans Into One’s Who Buy From Me? How Do I Get Written About On Blogs? How Do I Increase Turnout At Shows? How Do I Make Fans Using Facebook, Twitter, Tumblr And SoundCloud? With every day that passes, the power the major labels once had dies a little more. The chance to get the same exposure as your favorite musicians gets easier and easier. The hurdles that would only allow you to get popular, if the right people said your music was good enough, are gone. You can now get exposed to thousands of potential fans without investing 1% of what musicians used to by building a fanbase based on listeners love for your music. No more writing letters hoping that A&R writes you back. This book explains how you do it. While many books will tell you obvious information, legal mumbo-jumbo and marketing catchphrases that don’t help you get more fans. Our experience working with real bands - from upstarts like Man Overboard and Transit to legends like The Cure, The Misfits and Animal Collective, has led us to understand the insider tricks and ideas that go into some of the most important groups of our time. We produce records, do licensing deals, negotiate record contracts and get the musicians we work with written about on websites like Pitchfork and Vice. We have worked with bands who started off as nothing and became something. Unlike any other book written on the subject we have compiled the knowledge no one else has been willing to print in fear of obsoleting their own career. We give you thousands of ideas on how to get people to hear your music and turn them into fans who pay to support your music. Whether you are a label owner, musician, manager, booking agent or publicist there is information in this book that will help you do what you do better. Enjoy! For more information see GetMoreFansBook.com |
| record label marketing plan: Start and Run Your Own Record Label, Third Edition Daylle Deanna Schwartz, 2010-10-20 For everyone interested in starting a record label–to market new talent or to release and promote their own music–there has never been a better time to do it! Music can be released, distributed, and promoted for a fraction of traditional costs. Veteran author and music-business consultant Daylle Deanna Schwartz (who started and ran her own label) has rewritten and expanded her classic, Start & Run Your Own Record Label, to reflect industry changes and new opportunities for marketing music in today’s climate. Start & Run Your Own Record Label is a comprehensive guidebook to building a record label, packed with how-to information about market trends and revenue streams for music releases. In addition to updated information on physical distribution, generating publicity, marketing, and promotion, it also has new information about key issues including: •Balancing on and offline promotion and marketing •Making the most of online resources (social-networking sites, blogs, ringtones, videos, radio, and more) •Using digital distribution profitably •Licensing your recordings for use in the media •Marketing music overseas Ms. Schwartz has compiled new interviews with top industry professionals and independent labels–including recording artist CJ Baran (Push Play), Jed Carlson (founder, ReverbNation), Daniel Glass (founder, Glassnote Entertainment), blogger Perez Hilton, Scott Lapatine (founder, Stereogum), recording artist Ingrid Michaelson, Jeff Price (founder, Tunecore), MP3 bloggers, music-magazine editors, publicists, and others–for the most up-to-date, authoritative, and practical compendium available. |
| record label marketing plan: Marketing Lessons from the Grateful Dead David Meerman Scott, Brian Halligan, 2010-08-05 The Grateful Dead-rock legends, marketing pioneers The Grateful Dead broke almost every rule in the music industry book. They encouraged their fans to record shows and trade tapes; they built a mailing list and sold concert tickets directly to fans; and they built their business model on live concerts, not album sales. By cultivating a dedicated, active community, collaborating with their audience to co-create the Deadhead lifestyle, and giving away freemium content, the Dead pioneered many social media and inbound marketing concepts successfully used by businesses across all industries today. Written by marketing gurus and lifelong Deadheads David Meerman Scott and Brian Halligan, Marketing Lessons from the Grateful Dead gives you key innovations from the Dead's approach you can apply to your business. Find out how to make your fans equal partners in your journey, lose control to win, create passionate loyalty, and experience the kind of marketing gains that will not fade away! |
| record label marketing plan: Music Business For Dummies Loren Weisman, 2015-06-29 Start your music career off right with this fun guide to the music industry Music Business For Dummies explains the ins and outs of the music industry for artists and business people just starting out. You'll learn how file-sharing, streaming, and iTunes have transformed the industry, and how to navigate your way through the new distribution models to capitalize on your work. It all begins with the right team, and this practical guide explains who you need to have on your side as you begin to grow and get more exposure. Coverage includes rehearsing, performing, recording, publishing, copyrights, royalties, and much more, giving you the information you need to start your career off smart. Music industry success has never been easy to achieve, and recent transformations and disruptions to the business side have made the whole idea even more daunting than before. This guide gives you a roadmap around the landmines, and provides expert advice for starting out on the right foot. Find the right players, agents, and business managers Make more money from your work with smart distribution Build your brand and get people talking about you Get gigs, go on tour, and keep on growing If music is your calling, you need to plan your career in a way that sets you up for success from the very beginning. Put the right people in place, get the most out of your investments, and learn how to work the crowd both virtually and in person. Music Business For Dummies is your companion on your journey to the music career you want. |
| record label marketing plan: Career Opportunities in the Music Industry Shelly Field, 2010 Praise for the previous edition: ...a practical and concise guide...a valuable resource...recommended.--American Reference Books Annual |
| record label marketing plan: Music Marketing for the DIY Musician Bobby Borg, 2020-01-07 Veteran musician and industry insider Bobby Borg presents a strategic, step-by-step guide to producing a fully customized, low-budget plan of attack for marketing one's music. Presented in a conversational tone, this indispensable guide reveals the complete marketing process u... |
| record label marketing plan: Artist Management for the Music Business Paul Allen, 2012-11-12 Allen prepares you for the realities of successfully directing the careers of talented performers in the high-risk, high-reward music business. You will learn to prepare yourself for a career in artist management - and then learn the tools to coach, lead, organize time, manage finances, market an artist, and carve out a successful career path for both yourself and your clients. The book features profiles of artist managers, an exclusive and detailed template for an artist career plan, and samples of major contract sections for artist management and record deals. Updated information including a directory of artist management companies is available at the book's companion website. A peer reviewer for Artist Management for the Music Business proclaimed .this is going to be an excellent text. It contains many unique insights and lots of valuable information. This is essential reading for managers, students, and artists in the music business. |
| record label marketing plan: Record Label Marketing Clyde Philip Rolston, Amy Macy, Tom Hutchison, Paul Allen, 2015-11-19 Record Label Marketing, Third Edition is the essential resource to help you understand how recorded music is professionally marketed. Fully updated to reflect current trends in the industry, this edition is designed to benefit marketing professionals, music business students, and independent artists alike. As with previous editions, the third edition is accessible for readers new to marketing or to the music business. The book addresses classic marketing concepts while providing examples that are grounded in industry practice. Armed with this book, you’ll master the jargon, concepts, and language to understand how music companies brand and market artists in the digital era. Features new to this edition include: Social media strategies including step-by-step tactics used by major and independent labels are presented in a new section contributed by Ariel Hyatt, owner of CYBER PR. An in-depth look at SoundScan and other big data matrices used as tools by all entities in the music business. An exploration of the varieties of branding with particular attention paid to the impact of branding to the artist and the music business in a new chapter contributed by Tammy Donham, former Vice President of the Country Music Association. The robust companion website, focalpress.com/cw/macy, features weblinks, exercises, and suggestions for further reading. Instructor resources include PowerPoint lecture outlines, a test bank, and suggested lesson plans. |
| record label marketing plan: Punk Record Labels and the Struggle for Autonomy Alan O'Connor, 2008-01-01 Unlike studies that consider punk as subculture and style, this innovative book maps the field of punk-rock labels. Using the ideas of Pierre Bourdieu, it describes the social life of the field and the struggles of punks to live up to their ideals. |
| record label marketing plan: Introduction to Music Publishing for Musicians Bobby Borg, Michael Eames, 2025-02-04 Want the lowdown on making great music, promoting it, and protecting it—all while earning the royalties you deserve? This is the essential guide for students and professionals, written by two industry veterans. The second edition contains updated information on AI tools, streaming, new strategies for pitching and placing songs, and much more. |
| record label marketing plan: Godfather of the Music Business Richard Carlin, 2016-03-10 Association of Recorded Sound Collections Awards for Excellence Best Historical Research in Record Labels – Best History (2017) This biography tells the story of one of the most notorious figures in the history of popular music, Morris Levy (1927-1990). At age nineteen, he cofounded the nightclub Birdland in Hell's Kitchen, which became the home for a new musical style, bebop. Levy operated one of the first integrated clubs on Broadway and helped build the careers of Dizzy Gillespie and Bud Powell and most notably aided the reemergence of Count Basie. In 1957, he founded a record label, Roulette Records. Roulette featured many of the significant jazz artists who played Birdland but also scored top pop hits with acts like Buddy Knox, Frankie Lymon and the Teenagers, Joey Dee and the Starliters, and, in the mid-1960s, Tommy James. Stories abound of Levy threatening artists, songwriters, and producers, sometimes just for the sport, other times so he could continue to build his empire. Along the way, Levy attracted investors with ties to the Mafia, including Dominic Ciaffone (a.k.a. Swats Mulligan), Tommy Eboli, and the most notorious of them all, Vincent Gigante. Gigante allegedly owned large pieces of Levy's recording and retail businesses. Starting in the late 1950s, the FBI and IRS investigated Levy but could not make anything stick until the early 1980s, when Levy foolishly got involved in a deal to sell remaindered records to a small-time reseller, John LaMonte. With partners in the mob, Levy tried to force LaMonte to pay for four million remaindered records. When the FBI secretly wiretapped LaMonte in an unrelated investigation and agents learned about the deal, investigators successfully prosecuted Levy in the extortion scheme. Convicted in 1988, Levy did not live to serve prison time. Stricken with cancer, he died just as his last appeals were exhausted. However, even if he had lived, Levy's brand of storied high life was effectively bust. Corporate ownership of record labels doomed most independents in the business, ending the days when a savvy if ruthless hustler could blaze a path to the top. |
| record label marketing plan: The Artist's Guide to Christian Music Patrick Garrett, 2005 A COMPLETE, PRACTICAL GUIDE TO DEVELOPING AND PRESENTING YOUR MUSIC MINISTRYDeveloping a career in Christian music can be a daunting task. What are the most important aspects? Where do you focus your energy and efforts? You attend industry showcases and seminars and learn that you should develop your ministry and key relationships within the industry, you should develop your press kit and stage presentation, and you should learn as much as possible about the Christian music industry, but how?The Artist?s Guide To Christian Music answers your most basic question; ?How do I develop and grow my music ministry?? This book answers that question in specific detail and provides a step-by-step guideline for you to follow. It is a road map for the development, growth and refinement of your music ministry.The Artist?s Guide To Christian Music is loaded with nothing but essential information to grow your ministry and enhance your career. It will ensure your best opportunity to succeed in this highly competitive industry. This informative guide will show you in clear, logical steps how to:? Develop and fund your music ministry? Troubleshoot your career and make your music better? Develop a marketing plan & effective press kit? Effectively promote yourself and your music? Develop a stage presence and connect with your audience? Use MP3 & the Internet to develop your personal distribution channel? Submit your music and whereThis book is the resource for every independent Christian music artist. The Artist?s Guide To Christian Music gives you the tools and information necessary to pursue the ministry God has called you into. ?Now faith is being sure of what we hope for and certain of what we do not see? (Hebrews 11:1). |
| record label marketing plan: How to be Your Own Booking Agent and Save Thousands of Dollars Jeri Goldstein, 1998 |
| record label marketing plan: Billboard , 2004-12-25 In its 114th year, Billboard remains the world's premier weekly music publication and a diverse digital, events, brand, content and data licensing platform. Billboard publishes the most trusted charts and offers unrivaled reporting about the latest music, video, gaming, media, digital and mobile entertainment issues and trends. |
| record label marketing plan: Work Hard Playlist Hard Mike Warner, 2019-06-17 Mike Warner is an independent artist, curator and the go-to person when it comes to playlist strategies on music streaming services. This book teaches artists at any level how to grow their audience on streaming services through profile enhancement, data analysis, automation and creating value as a curator. In this book Mike sets the record straight what playlists really can do for artists' careers. You will learn how to customize your artist profiles on popular streaming services; build a playlist and grow it's following; pitch to independent curators; grow your network; release music catered to playlists. The book also has numerous helpful tips and tricks to show you along the way. |
| record label marketing plan: Billboard , 2000-02-26 In its 114th year, Billboard remains the world's premier weekly music publication and a diverse digital, events, brand, content and data licensing platform. Billboard publishes the most trusted charts and offers unrivaled reporting about the latest music, video, gaming, media, digital and mobile entertainment issues and trends. |
| record label marketing plan: Indie Marketing Power Peter Spellman, 2006-05 |
| record label marketing plan: Marketing Strategy Steven P. Schnaars, 1998 The essential marketing text for business students and professionals--updated and revised to accommodate rapid changes in the business world. First issued in 1991, Steven Schnaars's text combines a centrist approach to basic theory with real-world business examples. In clear and focused language, Schnaar focuses on the three Cs--customers, competition, and changing market trends. |
| record label marketing plan: Billboard , 2005-05-07 In its 114th year, Billboard remains the world's premier weekly music publication and a diverse digital, events, brand, content and data licensing platform. Billboard publishes the most trusted charts and offers unrivaled reporting about the latest music, video, gaming, media, digital and mobile entertainment issues and trends. |
| record label marketing plan: How Do I Get A Record Deal? Sign Yourself!: Earn Your 1st Million Streams & Find Your 1st True 1,000 Fans Benjamin Groff, 2020-12-21 Stop ⚠ pitching your music to record labels! Instead...★SIGN YOURSELF!★ Let me guess? Are you a music artist, not living your passion, grinding at your 9 to 5 and wondering How to get signed to a record deal? Unfortunately, record labels just do not care about your music until you start showing up on their data and research reports. Solution? Let's flip the script! That's right! This book shows you exactly how to get more fans, achieve your 1st Million Streams, and deliver the exponential metrics the labels are looking for. That's right. How to make it in the music business is completely different today. So instead, let's get the labels to call you! Written by 25 + year music business veteran, Benjamin Groff, Sign Yourself includes: The signature Sign Yourself program - 12 repeatable steps to get signed! ✓ Get more fans and make a living with just 1,000 core fans! ✓ Music marketing and how to promote your music - the NEW way! ✓ How to stand out amongst 175,000 + music releases per week! ✓ How to create your own sonic identity! ✓ How and where to upload your music along with key release strategies! ✓ Identify the right partners (digital distributors, publicists, indie labels, music marketers, music supervisors, publishers and more)! ✓ The book also answers a huge question - do you even need a record label today? After reading this book, the answer just might be: quit your day job, make your entire living making music and Sign Yourself! Each copy includes a free audiobook and a downloadable plan for releasing your music, showing you exactly what to do when for your next music launch. Don't wait! Read this book and learn how to unlock all the benefits to - SIGN YOURSELF! ★★Scroll to the top and click the 'BUY NOW button, before the price changes.★★ |
| record label marketing plan: Billboard , 1995-04-01 In its 114th year, Billboard remains the world's premier weekly music publication and a diverse digital, events, brand, content and data licensing platform. Billboard publishes the most trusted charts and offers unrivaled reporting about the latest music, video, gaming, media, digital and mobile entertainment issues and trends. |
Nvidia Instant Replay/Recording feature does not detect Roblox
Apr 13, 2025 · The latest versions of the Roblox client are incompatible with Nvidia’s instant replay/recording feature. This issue is not related to Nvidia’s drivers; the same driver version …
Do roblox bans stay on your permanent record?
Oct 12, 2023 · I DO NOT WISH TO APPEAL I AM SIMPLY LOOKING FOR INFORMATION!! So I just got banned for the dumbest thing. My first ban ever since I joined Roblox which was in …
Both the "Capture" and "Record" tabs in the Roblox menu have a ...
May 5, 2021 · Issue Type: Other Impact: Low Frequency: Very Rare Date First Experienced: Date Last Experienced: 2021-05-05 00:05:00 (-05:00) Reproduction Steps: In both the “Capture” …
MacroX - Edit, save and run scripts fast anytime, anywhere!
Jul 22, 2021 · MacroX - The ultimate macro manager Install Hello developers! Let me introduce you MacroX, a macro manager plugin for everyone, for free There aren’t any screenshots yet. …
How to disable the blue squares in limbs for recording? - Roblox
Apr 21, 2023 · Hi everyone I’m pretty new to animating on ROBLOX, as I have just “finished” scripting a game and I would like to add some animations to spice it up. I want to do a quick …
Do strikes on your roblox account expire?
Aug 16, 2024 · I recently figured out what your next punishment is going to be if you get banned after your last, you can check it if you currently are banned, For me it is 7 days, Anyways that …
Developer Forum | Roblox
Chat with other creators, learn about Roblox platform updates, and report issues with the platform.
Introducing the Maximum Framerate setting - Roblox
May 30, 2024 · Hello Creators, We know that many of you use an external tool to run Roblox at their display’s native refresh rate by removing the client 60Hz frame render lock. That’s why …
Disabling shortcut in studio doesn't disable shortcut
Dec 7, 2020 · Currently when you press F12 in studio it will start recording a video of the viewport. I want to disable this because the F12 key is right beside the Delete key and I keep pressing it …
FAQ & Updates to my "Check a User's Last Online Info" game
Dec 6, 2024 · As you may or may not know, Roblox has unfortunately recently removed the ability to see a user’s “last online information”. They posted an announcement about this feature’s …
Nvidia Instant Replay/Recording feature does not detect Roblox
Apr 13, 2025 · The latest versions of the Roblox client are incompatible with Nvidia’s instant replay/recording feature. This issue is not related to Nvidia’s drivers; the same driver version …
Do roblox bans stay on your permanent record?
Oct 12, 2023 · I DO NOT WISH TO APPEAL I AM SIMPLY LOOKING FOR INFORMATION!! So I just got banned for the dumbest thing. My first ban ever since I joined Roblox which was in …
Both the "Capture" and "Record" tabs in the Roblox menu have a ...
May 5, 2021 · Issue Type: Other Impact: Low Frequency: Very Rare Date First Experienced: Date Last Experienced: 2021-05-05 00:05:00 (-05:00) Reproduction Steps: In both the “Capture” …
MacroX - Edit, save and run scripts fast anytime, anywhere!
Jul 22, 2021 · MacroX - The ultimate macro manager Install Hello developers! Let me introduce you MacroX, a macro manager plugin for everyone, for free There aren’t any screenshots yet. …
How to disable the blue squares in limbs for recording? - Roblox
Apr 21, 2023 · Hi everyone I’m pretty new to animating on ROBLOX, as I have just “finished” scripting a game and I would like to add some animations to spice it up. I want to do a quick …
Do strikes on your roblox account expire?
Aug 16, 2024 · I recently figured out what your next punishment is going to be if you get banned after your last, you can check it if you currently are banned, For me it is 7 days, Anyways that …
Developer Forum | Roblox
Chat with other creators, learn about Roblox platform updates, and report issues with the platform.
Introducing the Maximum Framerate setting - Roblox
May 30, 2024 · Hello Creators, We know that many of you use an external tool to run Roblox at their display’s native refresh rate by removing the client 60Hz frame render lock. That’s why …
Disabling shortcut in studio doesn't disable shortcut
Dec 7, 2020 · Currently when you press F12 in studio it will start recording a video of the viewport. I want to disable this because the F12 key is right beside the Delete key and I keep pressing it …
FAQ & Updates to my "Check a User's Last Online Info" game
Dec 6, 2024 · As you may or may not know, Roblox has unfortunately recently removed the ability to see a user’s “last online information”. They posted an announcement about this feature’s …
