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| raving fans ebook: Raving Fans Ken Blanchard, Sheldon Bowles, 1993-05-19 Your customers are only satisfied because their expectations are so low and because no one else is doing better. Just having satisfied customers isn't good enough anymore. If you really want a booming business, you have to create Raving Fans. This, in a nutshell, is the advice given to a new Area Manager on his first day--in an extraordinary business book that will help everyone, in every kind of organization or business, deliver stunning customer service and achieve miraculous bottom-line results. Written in the parable style of The One Minute Manager, Raving Fans uses a brilliantly simple and charming story to teach how to define a vision, learn what a customer really wants, institute effective systems, and make Raving Fan Service a constant feature--not just another program of the month. America is in the midst of a service crisis that has left a wake of disillusioned customers from coast to coast. Raving Fans includes startling new tips and innovative techniques that can help anyone create a revolution in any workplace--and turn their customers into raving, spending fans. |
| raving fans ebook: Ask Ryan Levesque, 2019-07-02 The go-to guide for small-business owners and entrepreneurs to discover exactly what consumers want to buy and how to get it to them. As a small-business owner, entrepreneur, or marketer, are you absolutely certain that you know what your customer wants? And even if you know what your customer wants, are you sure that you are able to clearly communicate that you offer the exact thing that they are seeking? In this best-selling book, Ryan Levesque lays out his proven, repeatable, yet slightly counterintuitive, methodology for understanding the core wants and motivations of your customer. Levesque's Ask Method provides a way to discover what customers want to buy by guiding them through a series of questions and customizing a solution from them so they are more likely to purchase from you. And all through a completely automated process that does not require one-on-one conversations with every single customer. The Ask method has generated over $100 million in online sales across 23 different industries and counting. Now it is your turn to use it to create a funnel, skyrocket your online income, and create a mass of dedicated fans for you and your company in the process. |
| raving fans ebook: The Snowball System Mo Bunnell, 2018-09-11 Mo Bunnell's comprehensive system will help you win more clients, build stronger relationships, and bring in more business. If you're good at doing something, and you need to connect with paying clients in order to keep doing it, this book is for you. There are more of us out there than you might think -- from professionals like lawyers and consultants to big company account managers and freelancers of all stripes. And this book will teach you how to sell yourself without selling your soul. In The Snowball System, Mo Bunnell offers powerful and proven tools for business development. Whether you are gregarious or introverted, whether you are a part of a small startup or a massive multinational, Bunnell's science-based system is effective and efficient, and easily adapted into your day-to-day work. With The Snowball System, you will not only succeed at growing your business, you'll learn to enjoy doing the activities that drive that growth. You'll be happier, and so will your clients. |
| raving fans ebook: Gung Ho! Ken Blanchard, 1997-10-08 Ken Blanchard and Sheldon Bowles, co-authors of the New York Times business bestseller Raving Fans, are back with Gung Ho! Here is an invaluable management tool that outlines foolproof ways to increase productivity by fostering excellent morale in the workplace. It is a must-read for everyone who wants to stay on top in today's ultra-competitive business world. Raving Fans taught managers how to turn customers into full-fledged fans. Now, Gung Ho! brings the same magic to employees. Through the inspirational story of business leaders Peggy Sinclair and Andy Longclaw, Blanchard and Bowles reveal the secret of Gung Ho--a revolutionary technique to boost enthusiasm and performance and usher in astonishing results for any organization. The three principles of Gung Ho are: The Spirit of the Squirrel The Way of the Beaver The Gift of the Goose These three cornerstones of Gung Ho are surprisingly simple and yet amazingly powerful. Whether your organization consists of one or is listed in the Fortune 500, this book ensures Gung Ho employees committed to success. Gung Ho! also includes a clear game plan with a step-by-step outline for instituting these groundbreaking ideas. Destined to become a classic, Gung Ho! is a rare and wonderful business book that is packed with invaluable information as well as a compelling, page-turning story. Management legend Ken Blanchard and master entrepreneur Sheldon Bowles are back with Gung Ho!, revealing a surefire way to boost employee enthusiasm, productivity, and performance and usher in astonishing results for any organization. Raving Fans brilliantly schooled managers on how to turn customers into raving fans. Gung Ho! now brings the same magic to employees. Here is the story of how two managers saved a failing company and turned in record profits with record productivity. The three core ideas of Gung Ho! are surprisingly simple: worthwhile work guided by goals and values; putting workers in control of their production; and cheering one another on. Their principles are so powerful that business leaders, reviewing the manuscript for Ken and Sheldon, have written to say, Sorry. Ignored instructions. Have photocopied for everyone. I promise to buy books, but can't wait. We need now! Like Raving Fans, Gung Ho! delivers. |
| raving fans ebook: High Five! Ken Blanchard, Sheldon Bowles, 2000-12-26 High Five! combines the spellbinding charm of a timeless parable with cutting-edge information about why teams are important and what individuals and organizations can do to build successful ones. Through the story of Alan Foster, a workplace one-man band, High Five! identifies the four key ingredients of winning teams. Although Alan is an effective producer, he is unwilling to share the spotlight by partnering on projects and is fired because, as his boss puts it, Alan, we need good producers who are good team players, too. It is a bitter pill for him to swallow. While mulling over his disappointment, he takes his son to his grade-five hockey practice, where it is clear that his son's team, the Riverbend Warriors, knows nothing about teamwork, either. When the team's two overworked coaches learn of Alan's plight, they persuade him to join their ranks, and he finds himself charged with teaching himself and the players the meaning of teamwork. With the help of a woman friend-a former girls' basketball coach who has won more high school basketball championships than anyone-Alan and the Warriors learn the magic of teamwork and that none of us is as smart as all of us. With its simple style and easy-to-follow techniques, High Five! is a must-read for anyone seeking to learn the value and power of teamwork. |
| raving fans ebook: Customer Mania! Kenneth Blanchard, 2016-03-22 Customer service is the single most pressing problem for business managers and people in any service or sales operation, especially at the retail level. In fact, many experts believe that you build a business from the customer up. In Customer Mania!, Ken Blanchard, one of America's biggest bestselling authors and inspiring business leaders, writes of the key to customer service -- creating a people-oriented, performance-driven, customer-first organization. Along with coauthors Jim Ballard and Fred Finch, Blanchard explains why the customer is the right starting place from which to build a successful business. By drawing on examples from the world's largest restaurant company, Yum! -- owner of KFC, Taco Bell, Pizza Hut, Long John Silver's, and A & W Restaurants -- the authors explain how any company, large or small, can develop a unified, people-first, customer-oriented culture. |
| raving fans ebook: Whale Done! Kenneth Blanchard, Thad Lacinak, Chuck Tompkins, Jim Ballard, 2003-02-03 A compendium of straightforward techniques on how to accentuate the positive and redirect the negative, increasing productivity at work and at home. What do your people at work and your spouse and kids at home have in common with a five-ton killer whale? Probably a whole lot more than you think, according to top business consultant and mega-bestselling author Ken Blanchard and his coauthors from SeaWorld. In this moving and inspirational new book, Blanchard explains that both whales and people perform better when you accentuate the positive. He shows how using the techniques of animal trainers -- specifically those responsible for the killer whales of SeaWorld -- can supercharge your effectiveness at work and at home. When gruff business manager and family man Wes Kingsley visited SeaWorld, he marveled at the ability of the trainers to get these huge killer whales, among the most feared predators in the ocean, to perform amazing acrobatic leaps and dives. Later, talking to the chief trainer, he learned their techniques of building trust, accentuating the positive, and redirecting negative behavior -- all of which make these extraordinary performances possible. Kingsley took a hard look at his own often accusatory management style and recognized how some of his shortcomings as a manager, spouse, and father actually diminish trust and damage relationships. He began to see the difference between GOTcha (catching people doing things wrong) and Whale Done! (catching people doing things right). In Whale Done!, Ken Blanchard shows how to make accentuating the positive and redirecting the negative the best tools to increase productivity, instead of creating situations that demoralize people. These techniques are remarkably easy to master and can be applied equally well at home, allowing readers to become better parents and more committed spouses in their happier and more successful personal lives. |
| raving fans ebook: The Simple Truths of Service Ken Blanchard, Barbara Glanz, 2017-02-07 From the New York Times Bestselling author of The One Minute Manager Your competitive edge in today's business environment is all about the power of loyalty. So if you want to succeed, it's time to think outside the box of traditional customer service. The Simple Truths of Service is an inspiring true story about Johnny, a very special young man whose creative choices will spark the way your company approaches their clients. By putting his own personal mark on each customer interaction, Johnny makes it clear that the bottom line of service is to lead with the heart. His story, along with many others, provide a tool kit for the success of your company. After reading this book, your service team will be bursting with new ways to stand out from the crowd and really make a difference. |
| raving fans ebook: Turn Cold Leads into Raving Fans: The Sales Funnel Strategy That Works Simon Schroth, 2025-04-02 Turning cold leads into paying customers is one of the greatest challenges for any business. In Turn Cold Leads into Raving Fans, you’ll discover the secret to converting even the coldest prospects into loyal, enthusiastic customers who return time and time again. This book provides a proven framework for creating a sales funnel that nurtures leads through every stage of the buying journey. You’ll learn how to craft irresistible lead magnets, build trust with your audience, and guide them down the funnel to conversion with effective email marketing, content, and targeted offers. With insights into psychological triggers, buyer behavior, and how to structure a funnel that resonates with your target audience, this book provides everything you need to convert cold leads into passionate fans. Whether you’re in e-commerce, consulting, or any other business model, Turn Cold Leads into Raving Fans will give you the tools to increase conversions and build a customer base that not only buys from you but becomes your biggest advocates. With actionable steps and expert strategies, this book helps you optimize your sales process, generate steady revenue, and build a loyal customer base. |
| raving fans ebook: Write to Riches Renee Rose, 2022-10-11 Are you tired of the grind? Sick of the agony, constant striving, and disappointment of your author career? Are you ready to transform it into something that matches your dreams? Do you want to: *Attract raving fans *Have your books go viral *Hit bestseller lists *Feel inspired, and love both your books and your process *Create wealth beyond what you’ve imagined from your books? Write to Riches will teach you the power of abundance mindset, manifesting your desires, and attracting wealth. You will learn the 7 practical steps to harnessing the power of abundance mindset to manifest exponential success, wealth, fandemonium, joy, and ease in your author career. Self-made millionaire and USA Today best selling romance author Renee Rose walks you through the generative process to create miraculous results with ease and flow. Intimately acquainted with all the problems, pitfalls, and desperation that go with writing and publishing, Renee candidly shares her secrets of how she overcame: *Comparisonitis *Money blocks *Lack mentality *Frustration *Doubts of self-worth *A career that felt stuck to reap the seven-figure author lifestyle she’d always dreamed of. Renee teaches you step-by-step, the exact process she used, and how you can do the same. Write to Riches is a practical handbook for every author–chock full of lessons, tips and tricks to get your mindset aligned with your dreams, and attract the wealth, raving fans, and accolades you want. 11-time USA Today bestselling romance author Renee Rose is passionate about helping other authors find and maintain an abundance mindset to catapult their careers and create their best future. She employs energetic tools and techniques to help her clients clear resistance and money blocks, access their inner guidance, and tap into their love and appreciation for their books so they can achieve their dreams. “Within six weeks of reading Write to Riches, I quadrupled my income! Buy this book and change your life.” –USA Today Bestselling Author Lisa Daily “My entire life changed when I changed my mindset. Now, I don't just let myself stay open to possibilities, I make it one of my goals to be open to all the possibilities that could come my way.” –USA Today Bestselling Author Golden Angel “Wow, I made the Amazon Top 10 with a romance featuring two main characters of color! But, yeah, totally knew that would happen. Envisioned and attracted it like an abundance boss thanks to Renee’s coaching.” –Amazon Bestselling Author Theodora Taylor “With Renee’s help, I recognized and removed blocks I had with success and personal judgment that I didn’t know were holding me back. Once they were gone, I ended up hitting the USA Today Bestseller list.” –USA Today Bestselling Author Molly O’hare I just had my best money month for THREE years and it's thanks in no small part to the abundance mindset practices I learned with Renee.” ~ USA Today Bestselling Author Felicity Brandon Change the trajectory of your life and author career right now and click Pre-order! |
| raving fans ebook: Email Marketing Mastery Tom Corson-Knowles, 2016-08-15 Learn the Systems, Tools and Strategies I Used to Build an Email List of Over 27,000 Subscribers Are you using email marketing to effectively grow your business and increase your sales online? In Email Marketing Mastery, you'll discover: How to Build an Email List Even if No One Knows Who You Are Get complete step-by-step tutorials and instructions from beginning to end, including dozens of free training videos (no opt-in required!) included with Email Marketing Mastery. This book is perfect for beginners who need to learn the basics of email marketing and get started today, and for experienced and professional email marketers who want to take their knowledge and marketing systems to the next level. How to Choose the Best Autoresponder for Your Budget How do you know which autoresponder is the best for you? I've tested dozens of email marketing systems, and in this book I share only the best of the best, with advanced tips and strategies for maximizing your return while minimizing your investment. How to Increase Your Conversions and Become an Analytics Master Analytics are the key to any good email marketer's success. Without data, you'll never know whether what you're doing is working as well as it should be or not. Analytics is the key to constantly improving your marketing systems and growing your business. A tiny increase in conversions can supercharge your profits and income when you apply it across an entire email marketing campaign. How to Save Thousands of Dollars on Marketing and Web design In the past, if you wanted to create a state-of-the-art online marketing system with email marketing, squeeze pages, analytics, and more, you would have to pay a world-class designer to custom-code every single web page and function. Today, there are free and low-cost options to create every web page and email marketing system you need to succeed. And, best of all, you can do it all yourself with some simple software and a few minutes of work without having to wait for an expensive web designer to finally get things done. Grab your copy of Email Marketing Mastery to start using this powerful tool to grow your business. About the Author Tom Corson-Knowles is a blogger, speaker, marketing consultant, and the international best-selling author of more than 20 books including Destroy Your Distractions, Facebook for Business Owners, and The Kindle Publishing Bible. Tom has founded several successful businesses including TCK Publishing, an independent book publishing company that specializes in digital publishing and online marketing. Tom has taught thousands of employees, entrepreneurs and freelancers like you how to create the lifestyle of their dreams. Learn how to use email marketing to skyrocket your sales today. Scroll up and click the buy button now to get started. |
| raving fans ebook: Be Our Guest Disney Institute, 2003-06 Foreword by Michael D. Eisner. All organisations drive towards the same goal - how best to serve their customers. Walt Disney World has always enjoyed a reputation as a company that set the benchmark for outstanding business practices. Now, for the first time, one critical element of the method behind the magic is revealed: that of quality service. Here, their proven principles and processes are fully outlined, to help your organisation focus its vision and assemble its infrastructure to deliver exceptional customer service. |
| raving fans ebook: Leading at a Higher Level Blanchard, 2007 From The One Minute ManagerA (R) to Raving Fans, Ken Blanchard's books have helped millions of people unleash their power, and the potential of those around them. The Ken Blanchard Companies have helped thousands of organizations become more people-oriented, customer-centered, and performance-driven ... more focused on leading for a higher purpose and a greater good. Now, in Leading at a Higher Level, Blanchard and his colleagues have brought together everything they've learned about world-class leadership. You'll discover how to create targets and visions based on the triple bottom line ... h. |
| raving fans ebook: The Customer Rules Lee Cockerell, 2013-03-05 The former Executive Vice President of Walt Disney World shares indispensible Rules for serving customers with consistency, efficiency, creativity, sincerity, and excellence. Lee Cockerell knows that success in business--any business--depends upon winning and keeping customers. In 39 digestible, bite-sized chapters, Lee shares everything he has learned in his 40+ year career in the hospitality industry about creating an environment that keeps customers coming back for more. Here, Lee not only shows why the customer always rules, but also the Rules for serving customers so well they'll never want to do business with anyone but you. For example: Rule #1: Customer Service Is Not a Department Rule #3: Great Service Follows the Laws of Gravity Rule #5: Ask Yourself What Would Mom Do? Rule #19: Be a Copycat Rule #25. Treat Every Customer like a Regular Rule #39: Don’t Try Too Hard As simple as they are profound, these principles have been shown to work in companies as large as Disney and as small as a local coffee shop; from businesses selling cutting-edge technologies like computer tablets to those selling products as timeless as shoes and handbags; at corporations as long-standing as Ford Motors and those as nascent as a brand new start-up. And they have been proven indispensible at all levels of a company, from managers responsible for hiring and training employees, setting policies and procedures, and shaping the company culture to front line staff who deal directly with clients and customers Chock-full of universal advice, applicable online and off, The Customer Rules is the essential handbook for service excellence everywhere. |
| raving fans ebook: Loved Martina Lauchengco, 2022-04-12 Most tech companies get marketing wrong because they don't know how to do product marketing right. The next in the bestselling SVPG series, LOVED shows what leaders like Apple, Netflix, Microsoft, and Salesforce do well and how to apply it to transform product marketing at your company. The best products can still lose in the marketplace. Why? They are beaten by products with stronger product marketing. Good product marketing is the difference between “also-ran” products versus products that lead. And yet, product marketing is widely misunderstood. Although it includes segmenting customers, positioning your product, creating product collateral, and supporting sales teams, great product marketing achieves much more. It directs the best way to bring your product to market. It shapes what the world thinks about your product and category. It inspires others to tell your product’s story. Part of the bestselling series including INSPIRED and EMPOWERED, LOVED explains the fundamentals of best-in-class product marketing for product teams, marketers, founders and any leader with a product and a vision. Sharing her personal stories as a former product and marketing leader at Microsoft and Netscape, and as an advisor to Silicon Valley startups, venture capitalist, and UC Berkeley engineering graduate school lecturer, Martina Lauchengco distills decades of lessons gleaned from working with hundreds of companies to make LOVED the definitive guide to modern product marketing. With dozens of stories from the trenches of market leaders as well as newer startups with products just beginning their journey, the book shows you: the centrality of product marketing to any product’s success the key skills and actions required to do it well the four fundamentals of product marketing and how to apply them how to hire, lead, and organize product marketing how product marketers optimize crucial collaboration with other functions one-sheet frameworks, tools and agile marketing practices that help simplify and elevate product marketing LOVED is an invitation to rethink tired notions of product marketing and practice a more dynamic, customer and market-centric version that creates raving fans and helps products achieve their full market potential. |
| raving fans ebook: Messaging Matters William D. Parker, 2017 Harness the power of messaging to create a positive school culture and increase school and community collaboration. Written for school leaders, this title is divided into three parts. Each part helps readers to maximize their role as chief communicators with different stakeholders: students, teachers, and parents and community. Each chapter includes suggestions for using digital tools to enhance communication and ends with reflection questions and practical next steps. How this book will help you foster school community and improve your communication strategy: Comprehend the power of messaging and public relations in school. Gain tips for how to best use available technology tools, including online platforms, for messaging purposes. Inspect scenarios and real anecdotes that show communication strategies and messaging tactics in action in schools. Learn how to implement positive communication with parents and students from the start of the school year. Explore special strategies for communicating with challenging students or in difficult school climates. Contents: Introduction: Why Messaging Matters Chapter 1: Building a Positive Culture for Messaging Chapter 2: Cultivating a Positive Message With Teachers Chapter 3: Using Technology to Message With Teachers Chapter 4: Cultivating a Positive Message With Students Chapter 5: Using Technology to Message With Students Chapter 6: Cultivating a Positive Message With the Community, Parents, and Beyond Chapter 7: Using Technology to Message With the Community, Parents, and Beyond Epilogue References and Resources Index |
| raving fans ebook: Empowerment Takes More Than a Minute Ken Blanchard, John P. Carlos, Alan Randolph, 2001-10-14 “The most truthful, straight-talk book on managing people to come along in eons. This is an exceptional tool for business.” —Harvey MacKay, #1 New York Times-bestselling author In the newly updated edition of this classic empowerment business fable—over 400,000 copies sold—Ken Blanchard, John Carlos, and Alan Randolph show you how to shift to an empowered, employee-driven work environment. Empowerment Takes More Than a Minute tells the story of a young manager whose attempts to turn his troubled company around through traditional top-down, command-and-control management are failing. Reluctantly, he contacts an expert in empowerment, even though he feels like he’s already tried that approach. Step by step, the expert helps him understand why his past and present efforts have fallen short and figure out what he needs to do to create an empowered workforce. The process as it unfolds is complex, paradoxical, and counterintuitive—but well worth the effort. This new edition dispels the notion that empowerment is a bygone fad. No matter what its name, the essential concept—that organizations can achieve extraordinary results by recognizing and taking advantage of the skills, experience, and knowledge already existing in the organization—will always be relevant. Although sometimes arduous, the journey to empowerment is well worth embarking on. In fact, unleashing the power of people in an organization may be the only way to continue to do business in a competitive, complicated marketplace. “One of the very best organized, thought out, planned, and written books on any business subject I have read.” —Stanley Bass, Human Resources Consultant, Stan Bass Consulting |
| raving fans ebook: Opting in to Optimization: How Successful Ecommerce Brands Convert More Customers, Increase Profits, and Create Raving Fans R. Jon MacDonald, 2021-10-26 With the explosion of direct-to-consumer online retailers, things have been heating up in the e-commerce industry. The differentiators of yesterday have become table stakes for modern brands-those that want to defend their position or gain market share will need to level up from foundational practices to advanced tactics. Opting in to Optimization provides a collection of principles that, when applied in a disciplined manner, has proven to help e-commerce leaders capitalize on unprecedented market demand and build sustainable, thriving businesses. Author R. Jon MacDonald has more than a decade of experience helping globally recognized brands like Nike, Xerox, Adobe, and The Economist design highly effective online purchasing experiences. In this book, he condenses all of that knowledge into a handful of powerful strategies and principles that will accelerate growth without compromising customer experience. Brief enough to review in a week, but impactful enough to last a lifetime, this book is a must-read for anyone in a leadership position at an ambitious online retailer. |
| raving fans ebook: The One Minute Apology Ken Blanchard, Margret McBride, 2003-01-07 With his phenomenal bestsellers The One Minute Manager and Raving Fans, Ken Blanchard changed the way we approach management, leadership, and customer service. Now Blanchard, along with coauthor Margret McBride, presents a concept that, when implemented properly, is one of the most powerful actions for improving company and employee morale. This is also a book that can extend well beyond the business realm and can repair relationships that we thought were broken forever. Using Blanchard's signature breezy style, The One Minute Apology tells the story of a Young Man who wants to help his mentor, a company president, face and deal with some crucial mistakes he has made. For advice, the Young Man turns to a family friend, the One Minute Manager. What begins as a beautiful country weekend turns into an enlightening few days when he discovers what it truly means to apologize effectively when we have done something wrong. Through this engaging parable, Blanchard and McBride teach readers step-by-step how to accept responsibility for their errors and deal with the cause of the damage while maintaining a genuine sense of integrity. Destined to join Ken Blanchard's other groundbreaking classics, The One Minute Apology offers businesspeople -- and just about anyone -- a cogent and clear-headed way of approaching one of life's most perplexing dilemmas: how to accept that we have made a wrong decision and how to correct it by making a meaningful apology. The techniques described in this simple but profound story will have significant results at work and at home. |
| raving fans ebook: The New One Minute Manager Kenneth H. Blanchard, Spencer Johnson, 2015 With a new foreword by Ken Blanchard The original, bestselling blockbuster which has transformed businesses world wide. The blockbuster number one international bestselling phenomenon is back ... not that it ever really went away. This easily-read story quickly demonstrates three very practical management techniques: One Minute Goals, One Minute Praisings and One Minute Reprimands. The One Minute Manager also includes information on several studies in medicine and in the behavioural sciences, which help readers understand why these apparently simple methods work so well with so many people. The book is brief, the language is simple, and best of all ... it works. |
| raving fans ebook: Likeable Social Media: How to Delight Your Customers, Create an Irresistible Brand, and Be Generally Amazing on Facebook (& Other Social Networks) Dave Kerpen, 2011-06-07 THE NEW YORK TIMES AND USA TODAY BESTSELLER! The secret to successful word-of-mouth marketing on the social web is easy: BE LIKEABLE. A friend's recommendation is more powerful than any advertisement. In the world of Facebook, Twitter, and beyond, that recommendation can travel farther and faster than ever before. Likeable Social Media helps you harness the power of word-of-mouth marketing to transform your business. Listen to your customers and prospects. Deliver value, excitement, and surprise. And most important, learn how to truly engage your customers and help them spread the word. Praise for Likeable Social Media: Dave Kerpen's insights and clear, how-to instructions on building brand popularity by truly engaging with customers on Facebook, Twitter, and the many other social media platforms are nothing short of brilliant. Jim McCann, founder of 1-800-FLOWERS.COM and Celebrations.com Alas, common sense is not so common. Dave takes you on a (sadly, much needed) guided tour of how to be human in a digital world. Seth Godin, author of Poke the Box Likeable Social Media cuts through the marketing jargon and technical detail to give you what you really need to make sense of this rapidly changing world of digital marketing and communications. Being human — being likeable — will get you far. Scott Monty, Global Digital Communications, Ford Motor Company Dave gives you what you need: Practical, specific how-to advice to get people talking about you. Andy Sernovitz, author of Word of Mouth Marketing: How Smart Companies Get People Talking |
| raving fans ebook: Putting the One Minute Manager to Work Ken Blanchard, 2006-05-30 The One Minute Manager, published in 1982, took the world by storm. More than 13 million copies have been sold in this country and it has been translated into more than 25 languages, making it one of the most influential books about business management ever written. The second book in this record-breaking series, Putting the One Minute Manager to Work, turns the three secrets of One Minute Management into day-to-day skills and shows how they work in real-life situations. By going straight to boardrooms and assembly lines for their examples, the authors put the One Minute concepts into working systems that directly affect a company's bottom line. Here is the next step in the revolutionary, simple, and uniquely effective system that is changing how the world runs business. |
| raving fans ebook: The 10 Golden Rules of Customer Service & the Story of the $6,000 Egg Todd Duncan, Deb Duncan, 2019 |
| raving fans ebook: Social Media Marketing For Dummies eBook Set John Haydon, Kelby Carr, Jesse Stay, 2012-12-12 Three complete e-books on Social Media Marketing for one low price! This unique value-priced e-book set brings together three bestselling For Dummies books in a single e-book file. Including a comprehensive table of contents and the full text of each book, complete with cover, this e-book mega-bundle helps you learn to use Facebook, Google+, and Pinterest to enhance your marketing efforts. Best of all, you'll pay less than the cost of each book purchased separately. You'll get the complete text of: Facebook Marketing For Dummies, which helps you to Create, administer, and customize your Page Build your fan base Integrate Facebook with other marketing plans and measure results Promote your Page using events, contests, and polls Google+ Marketing For Dummies, which shows you how to Create your account and set up your brand profile Use Circles, craft targeted messages, and build relationships with Hangouts Discover content and the value of the +1 button Launch a product or promote an event with Google+ Pinterest Marketing For Dummies, which explains how to Seek an invitation and set up your account Name and organize your boards, pin, comment, and like Run contests, launch or test products, and humanize your brand Showcase your personality through pins and build a community About the Authors John Haydon, author of Facebook Marketing For Dummies, founded Inbound Zombie, a new media marketing consultancy focused on nonprofits. Jesse Stay, author of Google+ Marketing For Dummies, is a social media technologist, consultant, and developer. Kelby Carr, author of Pinterest Marketing For Dummies, is the founder and CEO of Type-A Parent, a social network, annual conference, and online magazine-style blog for moms and dads. |
| raving fans ebook: EBOOK: Business Ethics Now Andrew Ghillyer, 2013-10-16 Business Ethics Now 4e by Andrew W. Ghillyer provides assistance to employees by taking a journey through the challenging world of business ethics at the ground level of the organization rather than flying through the abstract concepts and philosophical arguments at the treetop level. By examining issues and scenarios that relate directly to their work environment (and their degree of autonomy in that environment), employees can develop a clearer sense of how their corporate code of ethics relates to operational decisions made on a daily basis. |
| raving fans ebook: Leadership by the Book Kenneth H. Blanchard, 2001 Told in the parable format of The One Minute Manager, this work draws on the model and messages of Jesus as a source of practical lessons in effective leadership. Recounting the story of a teacher, a minister and a marketplace leader who support one another in their leadership challenges, this book offers unexpected and exceptional answers to tough leadership issues. The authors offer simple strategies for bringing vision - and values - to the workplace by examining messages and examples from the Bible. |
| raving fans ebook: EBOOK: Basic Marketing William Perreault, Joseph Cannon, E. Jerome McCarthy, 2013-04-16 Built on a strong foundation, Basic Marketing 18e with ConnectPlus and LearnSmart provides an integrated teaching and learning solution for presenting the four Ps framework and managerial orientation with a strategy planning focus. The Perreault franchise was the pioneer of the “four Ps” in the introductory marketing course. The unifying focus of Basic Marketing has always been on how to make marketing decisions in deciding what customers to focus on and how best to meet their needs. Consistent with our belief in continuous quality improvement, this edition has been critically revised, updated, and rewritten to reflect new concepts, new examples, recent “best practices,” and to tightly integrate the best digital tools in the industry for ensuring that students are prepared to engage in classroom lectures and pursue future business and marketing careers. |
| raving fans ebook: Product-Led Growth Bush Wes, 2019-05 Product-Led Growth is about helping your customers experience the ongoing value your product provides. It is a critical step in successful product design and this book shows you how it's done. - Nir Eyal, Wall Street Journal Bestselling Author of Hooked |
| raving fans ebook: Social Media Superstar Noah Daniels, 2016-03-24 Social media sites like Facebook and Twitter are the new trend of the internet. It opened new possibilities to communication and it improved the way people connect and share. Think of it as an online ground where people can meet and interact electronically. But as you know, business thrives where people thrives. And having realized the large number of people that login to social media sites on a daily basis, internet marketers found a new marketing channel for their online businesses. Thanks to social media sites, staying updated with what is going on with the people we know became a lot easier. It is so much more convenient. Today, social media sites are no longer just an ingenious way for people to meet, connect and share. It is now also one of the most powerful advertising tools which businessmen can use to connect to their targeted market niche. However, it is noteworthy that social media marketing is like a double-edged sword – it is something that needs to be wielded correctly. In the hands of a skilled marketer, it is an effective sales tool. But in the hands of an amateur, it can turn success into demise. So to help you avoid the pitfalls of social media marketing, I've put together a guide that's packed full of tips on social media sites. WHAT'S EXACTLY INSIDE THIS GUIDE? - How to use sites like Facebook and Twitter to gain more fans and followers...as a results, more business! - How to piggy-back on other people's traffic. This is by far the fastest way to gain lots of followers. - How to build loyal fans on Facebook. You'll discover how to setup and promote your Facebook page effectively. - How to use Twitter to gain more followers and increase your reach even further. Twitter is not to be missed. There's a lot of people who want what you're offering. Twitter is the right place to go to. - Don't miss out on LinkedIn! This guide also shows you why you need LinkedIn and how to get started. - How to use YouTube to your advantage and gain a ton of free exposure to your website. You'll also find out how to optimize and create videos that gets more visibility. - Plus, lots more tips to grow your business using social media! |
| raving fans ebook: How to Create Lifetime CashFlow Through Multifamily Properties Rod Khleif, 2017-07-22 This essential textbook is for experienced and aspiring real estate investors. |
| raving fans ebook: How to Create, Publish, Promote & Sell an eBook Successfully All for FREE. Make Money, Open New Doors, Get Published! SIS Info, 2013-02-03 Step by step instructions to easily create, publish, promote and sell an eBook successfully without spending a dime. Everyone has at least one eBook in them. Turn your experience, knowledge, passion or expertise into passive and residual income with an eBook. Build and establish your brand and open doors to various other opportunities. No technical knowledge needed. This eBook will NOT disappoint. |
| raving fans ebook: The Hospitality Mentality Josh Liebman, 2023-12-05 When every member of staff embraces why guests visit and considers the alternative options they had, you unlock a powerful mindset: The Hospitality Mentality. Guest experience expert Josh Liebman’s The Hospitality Mentality is a framework that leverages a company’s greatest asset—its people—and enables all staff members, especially those on the front line, with tools to enhance the guest experience in powerful ways, creating a strong desire to return and share their experience with others. Business leaders will gain inspiration to take their service standard to the next level, knowing that this is an area that cannot plateau. Readers will be motivated to go above and beyond guests’ expectations through creating hyper-personalized experiences, amplifying enthusiasm, anticipating needs, and crafting superior “wow” moments that solidify memories that take satisfaction to the next level. By maximizing the benefit of guest feedback and directly addressing complaints, service providers can strengthen their relationship with their guests, ultimately leading to business/brand loyalty. The impact of The Hospitality Mentality is more than a warm, fuzzy feeling—it will drive a business forward. |
| raving fans ebook: The Snowball System Mo Bunnell, 2018-09-11 Mo Bunnell's comprehensive system will help you win more clients, build stronger relationships, and bring in more business. If you're good at doing something, and you need to connect with paying clients in order to keep doing it, this book is for you. There are more of us out there than you might think -- from professionals like lawyers and consultants to big company account managers and freelancers of all stripes. And this book will teach you how to sell yourself without selling your soul. In The Snowball System, Mo Bunnell offers powerful and proven tools for business development. Whether you are gregarious or introverted, whether you are a part of a small startup or a massive multinational, Bunnell's science-based system is effective and efficient, and easily adapted into your day-to-day work. With The Snowball System, you will not only succeed at growing your business, you'll learn to enjoy doing the activities that drive that growth. You'll be happier, and so will your clients. |
| raving fans ebook: Ask Ryan Levesque, 2019-06-25 The go-to guide for small-business owners and entrepreneurs to discover exactly what consumers want to buy and how to get it to them. As a small-business owner, entrepreneur, or marketer, are you absolutely certain that you know what your customer wants? And even if you know what your customer wants, are you sure that you are able to clearly communicate that you offer the exact thing that they are seeking? In this best-selling book, Ryan Levesque lays out his proven, repeatable, yet slightly counterintuitive, methodology for understanding the core wants and motivations of your customer. Levesque's Ask Method provides a way to discover what customers want to buy by guiding them through a series of questions and customizing a solution from them so they are more likely to purchase from you. And all through a completely automated process that does not require one-on-one conversations with every single customer. The Ask method has generated over $100 million in online sales across 23 different industries and counting. Now it is your turn to use it to create a funnel, skyrocket your online income, and create a mass of dedicated fans for you and your company in the process. |
| raving fans ebook: Be Your Own Boss as an Independent Author Ann Omasta, 2019-03-04 Do you want to write a book? Have you written a book, but aren’t sure what to do next? Would you like to sell your book to readers online––even while you sleep? If you answered ‘yes’ to any of these questions, this guidebook will unlock hot tip secrets, reveal common pitfalls, and lead you on your path to success. We live in unprecedented times with incredible opportunities for writers––anyone can write a book and post it for sale on the internet. Easy-peasy, right? It can be… with the right help. This book will guide you through the process of making your precious book baby available for sale to the world via the major online vendors. Once your book is published, the marketing fun begins. In this book, you’ll benefit from the author’s 5+ years of experience in this business, during which she has published over 25 books, hit the USA Today bestseller list multiple times, and made nearly every mistake imaginable. She openly shares exactly what to do (and what NOT to do) in order to thrive in the independent author business. Becoming an indie author is one of the most challenging, rewarding, demanding, life-changing, and fulfilling dreams imaginable. There will likely be mind-boggling highs and devastating lows. Let this book be there to help guide you, answer your questions, and build your confidence along the way. YOU CAN DO THIS. Your dream awaits… Download this book and jump-start your goal of becoming an indie author right now! |
| raving fans ebook: Amazing Mets Fan eBook Gift Set Taylor Trade Publishing, 2014-12-03 Matt Harvey is getting healthy. The young pitching staff looks ready from prime time. Even Mr. Met is holding his head a little higher these days. This eBook Gift Set is the just the thing every Mets fan needs. Each book highlights only the best of the Mets throughout baseball history. This set includes Amazing Mets Trivia, Mets Fan's Little Book of Wisdom, and Best Mets. From trivia to tips and best-kept secrets, these books are fast paced and exciting (even when the team wasn't). |
| raving fans ebook: Social Media Superstar RD king, Social media sites like Facebook and Twitter are the new trend of the internet. It opened new possibilities to communication and it improved the way people connect and share. Today, social media sites are no longer just an ingenious way for people to meet, connect and share. It is now also one of the most powerful advertising tools which businessmen can use to connect to their targeted market niche. What-s exactly inside this guide: 41-page guide on how to use sites like Facebook and Twitter to gain more fans and followers! How to piggy-back on other people's traffic How to build loyal fans on Facebook How to use Twitter to gain more followers and increase your reach even further. Don't miss out on LinkedIn! This guide also shows you why you need LinkedIn and how to get started. How to use YouTube to your advantage and gain a ton of free exposure to your website. Plus, lots more tips to grow your business using social media! Follow this guide and you'll experience more traffic and more sales. That's the bottom line. Social media is powerful. Best of all, it's free! |
| raving fans ebook: Make Offers So Good They Can't Refuse Chris Celeste, Liam Weisner, 2024-09-04 Unleash the hidden power of Irresistible Offers and watch your business soar to new heights! In Make Offers They Can't Refuse, business strategists Chris Celeste and Liam Weisner reveal their proven blueprint for crafting offers so compelling, customers will feel crazy saying no. Inside, you'll discover: The Four Pillars of Irresistible Value: Craft offers that address your customers' dream outcomes, build bridges of belief, accelerate results, and minimize effort. The Problem-Solution Alchemy: Transform your customers' pain points into profit-generating solutions. Turbocharging Your Offer: Supercharge your core offer with bonuses and guarantees that skyrocket perceived value. The Art of Irresistible Communication: Craft messages that resonate, persuade, and convert across every platform. Marketing Mastery: Orchestrate your offer across social media, email, landing pages, and more, using strategic automation and integration. Data-Driven Optimization: Turn raw numbers into actionable insights that continuously improve your offer's performance. Innovation for the Future: Become a visionary, crafting tomorrow's irresistible offers today. Market Disruption: Redefine entire markets with revolutionary offers that make the competition irrelevant. Legacy Building: Sustain your disruption and create a lasting impact on your industry and the world. Whether you're a seasoned entrepreneur or just starting your business journey, this book will equip you with the mindset, strategies, and tools to achieve business stardom and create a legacy of wealth and impact. |
| raving fans ebook: Bet on Talent Dee Ann Turner, 2019-09-03 When it comes to running a business, the most important decisions a leader makes are not about products or locations--they're about people. For the past 33 years, Dee Ann Turner has been recruiting, training, and retaining some of the best employees in the restaurant business. Now she's ready to share her secrets on how to build, sustain, and grow an organizational culture that attracts world-class talent and consistently delights customers, no matter what your industry. In Bet on Talent, Turner shows you how to - create a remarkable company culture - select, sustain, and steward talent - nurture internal relationships - create company loyalty that leads to customer loyalty - instill the practice of servant leadership within your organization - treat everyone with honor, dignity, and respect - and much more |
| raving fans ebook: Language FUNdamentals Book 2 (eBook) R. E. Myers, 2005-03-01 Use the creative ideas in this book to put back the fun in language fundamentals! Your students will enjoy the humorous approach the author takes with topics such as: punctuation, nouns, homonyms, alliteration, sentences, vocabulary building and more. They'll learn how to put words and sentences in sequence in a variety of ways; follow directions; look for and correct mistakes in spelling, punctuation and word usage and they'll discover new words in which they can add to their expanding vocabulary! Every student will appreciate the somewhat offbeat style of each activity, and they'll enjoy the opportunity to come up with their own unique ideas and ways of expressing themselves. Clear instructions and a complete answer key are provided to make all the activities user friendly. |
RAVING Definition & Meaning - Merriam-Webster
The meaning of RAVING is irrational, incoherent, wild, or extravagant utterance or declamation —usually used in plural. How to use raving in a sentence.
RAVING Definition & Meaning - Dictionary.com
See examples of RAVING used in a sentence.
RAVING | English meaning - Cambridge Dictionary
She's no raving beauty. I think you're ( stark ) raving mad to agree to do all that extra work without being paid for it. SMART Vocabulary: related words and phrases
Raving - definition of raving by The Free Dictionary
Define raving. raving synonyms, raving pronunciation, raving translation, English dictionary definition of raving. adj. 1. Talking or behaving irrationally; wild: a raving maniac. 2. Exciting …
RAVING definition in American English | Collins English Dictionary
You use raving to describe someone who you think is completely mad. Malcolm looked at her as if she were a raving lunatic. 2. See also rave. Collins COBUILD Advanced Learner’s Dictionary. …
What does raving mean? - Definitions.net
Raving can be understood in two main ways: 1) As a verb, it refers to talking wildly, incoherently, or irrationally, often due to excitement, anger, or other intense emotions. It can also mean …
raving - WordReference.com Dictionary of English
to talk wildly or irrationally: [no object] raving with fever. [ ~ + that clause ] She raved that everyone hated her. to talk or write with great or too great enthusiasm about something: [ no …
raving adjective - Definition, pictures, pronunciation and usage …
Definition of raving adjective in Oxford Advanced Learner's Dictionary. Meaning, pronunciation, picture, example sentences, grammar, usage notes, synonyms and more.
Raving - Definition, Meaning & Synonyms | Vocabulary.com
Whether you’re a teacher or a learner, Vocabulary.com can put you or your class on the path to systematic vocabulary improvement.
RAVING - Definition & Meaning - Reverso English Dictionary
Raving definition: behaving in a wild or irrational way. Check meanings, examples, usage tips, pronunciation, domains, and related words. Discover expressions like "go raving mad", "stark …
RAVING Definition & Meaning - Merriam-Webster
The meaning of RAVING is irrational, incoherent, wild, or extravagant utterance or declamation —usually used in plural. How to …
RAVING Definition & Meaning - Dictionary.com
See examples of RAVING used in a sentence.
RAVING | English meaning - Cambridge Dictionary
She's no raving beauty. I think you're ( stark ) raving mad to agree to do all that extra work without being paid …
Raving - definition of raving by The Free Dictionary
Define raving. raving synonyms, raving pronunciation, raving translation, English dictionary definition of raving. adj. 1. Talking or behaving irrationally; wild: a raving maniac. 2. Exciting …
RAVING definition in American English | Collins En…
You use raving to describe someone who you think is completely mad. Malcolm looked at her as if she were a raving lunatic. 2. See also rave. Collins COBUILD Advanced Learner’s …
