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| political persuasion in presidential campaigns: Posters, Propaganda, and Persuasion in Election Campaigns Around the World and Through History Steven A. Seidman, 2008 How effective are election campaign posters? Providing a unique political history, this book traces the impact that these posters - as well as broadsides, banners, and billboards - have had around the world over the last two centuries. It focuses on the use of this campaign material in the United States, as well as in France, Great Britain, Germany, South Africa, Japan, Mexico, and many other countries. The book examines how posters evolved and discusses their changing role in the twentieth century and thereafter; how technology, education, legislation, artistic movements, advertising, and political systems effected changes in election posters and other campaign media, and how they were employed around the world. This comprehensive and original overview of this campaign material includes the first extensive review of the research literature on the topic. Posters, Propaganda, and Persuasion will be useful to scholars and students interested in communications, politics, history, advertising and marketing, art history, and graphic design. |
| political persuasion in presidential campaigns: Capturing Campaign Effects Henry E. Brady, Richard Johnston, 2006-04-03 Do political campaign events determine election winners? For too long, political scientists argued that issues, not campaigns, determinedwhether politicians won or lost. Journalists and party activists, on theother hand, devoted their energy to refining candidates' public images, through events, advertisements and media appearances. CapturingCampaign Effects brings together an outstanding list of experts in theemerging field of campaign effects to study the influence of campaignson our political cultur |
| political persuasion in presidential campaigns: Political Persuasion in Presidential Campaigns Lawrence Patrick Devlin, This work incorporates the insights of many of America's foremost analyst of political campaigns. Coverage of a presidential campaign is examined by journalists both from print and television. In addition to staff professionals and journalists, academic experts in various aspects of presidential campaign communication analyze how key communicative components affect campaigns. |
| political persuasion in presidential campaigns: The Reasoning Voter Samuel L. Popkin, 2020-05-15 The Reasoning Voter is an insider's look at campaigns, candidates, media, and voters that convincingly argues that voters make informed logical choices. Samuel L. Popkin analyzes three primary campaigns—Carter in 1976; Bush and Reagan in 1980; and Hart, Mondale, and Jackson in 1984—to arrive at a new model of the way voters sort through commercials and sound bites to choose a candidate. Drawing on insights from economics and cognitive psychology, he convincingly demonstrates that, as trivial as campaigns often appear, they provide voters with a surprising amount of information on a candidate's views and skills. For all their shortcomings, campaigns do matter. Professor Popkin has brought V.O. Key's contention that voters are rational into the media age. This book is a useful rebuttal to the cynical view that politics is a wholly contrived business, in which unscrupulous operatives manipulate the emotions of distrustful but gullible citizens. The reality, he shows, is both more complex and more hopeful than that.—David S. Broder, The Washington Post |
| political persuasion in presidential campaigns: The Persuadable Voter D. Sunshine Hillygus, Todd G. Shields, 2014-04-24 The use of wedge issues such as abortion, gay marriage, and immigration has become standard political strategy in contemporary presidential campaigns. Why do candidates use such divisive appeals? Who in the electorate is persuaded by these controversial issues? And what are the consequences for American democracy? In this provocative and engaging analysis of presidential campaigns, Sunshine Hillygus and Todd Shields identify the types of citizens responsive to campaign information, the reasons they are responsive, and the tactics candidates use to sway these pivotal voters. The Persuadable Voter shows how emerging information technologies have changed the way candidates communicate, who they target, and what issues they talk about. As Hillygus and Shields explore the complex relationships between candidates, voters, and technology, they reveal potentially troubling results for political equality and democratic governance. The Persuadable Voter examines recent and historical campaigns using a wealth of data from national surveys, experimental research, campaign advertising, archival work, and interviews with campaign practitioners. With its rigorous multimethod approach and broad theoretical perspective, the book offers a timely and thorough understanding of voter decision making, candidate strategy, and the dynamics of presidential campaigns. |
| political persuasion in presidential campaigns: Public Funding of Presidential Elections , 1996 |
| political persuasion in presidential campaigns: Bases Loaded Costas Panagopoulos, 2021 Presidential campaigns in recent years have shifted their strategy to focus increasingly on base partisans, a shift that has had significant consequences for democracy in America. Over the past few decades, political campaign strategy in US elections has experienced a fundamental shift. Campaigns conducted by both Republicans and Democrats have gradually refocused their attention increasingly toward their respective partisan bases. In Bases Loaded, Costas Panagopoulos documents this shift toward base mobilization and away from voter persuasion in presidential elections between 1956 and 2016. His analyses show that this phenomenon is linked to several developments, including advances in campaign technology and voter targeting capabilities as well as insights from behavioral social science focusing on voter mobilization. Demonstrating the broader implications of the shift toward base mobilization, he links the phenomenon to growing turnout rates among strong partisans and rising partisan polarization. A novel, data-rich account of how presidential campaigns have evolved in the past quarter century, Bases Loaded argues that what campaigns do matters--not only for election outcomes, but also for political processes in the US and for American democracy. |
| political persuasion in presidential campaigns: Federal Election Campaign Laws United States, 1997 |
| political persuasion in presidential campaigns: The Marketing of the President Bruce I. Newman, 1994 Professor Bruce I. Newman correctly points out that in this information age, a candidate and his staff can test a new issue or idea very quickly, and if it looks salable, arrange to have the candidate get it before the correct bloc of voters in a very short period of time. . . . Newman is also correct in noting that the political party, as an institution, is no longer as dominant in elections. . . . Political junkies will love this material. --Conservative Review The Marketing of the President documents how political candidates are marketed by the same sophisticated techniques that experts use to sell legal and medical services. Bruce I. Newman addresses issues of serious concern to the health of the political process as he examines the roles of polling, direct mail, 900 numbers, and television in advertising. Using the 1992 presidential election as a case study, this extraordinary volume reveals how the American political process has been transformed--for better or worse--by the use of marketing techniques. |
| political persuasion in presidential campaigns: The Presidential Public Funding Program , 1993 |
| political persuasion in presidential campaigns: The Oxford Handbook of Electoral Persuasion Elizabeth Suhay, Bernard Grofman, Alexander H. Trechsel, 2020-04-01 Elections are the means by which democratic nations determine their leaders, and communication in the context of elections has the potential to shape people's beliefs, attitudes, and actions. Thus, electoral persuasion is one of the most important political processes in any nation that regularly holds elections. Moreover, electoral persuasion encompasses not only what happens in an election but also what happens before and after, involving candidates, parties, interest groups, the media, and the voters themselves. This volume surveys the vast political science literature on this subject, emphasizing contemporary research and topics and encouraging cross-fertilization among research strands. A global roster of authors provides a broad examination of electoral persuasion, with international perspectives complementing deep coverage of U.S. politics. Major areas of coverage include: general models of political persuasion; persuasion by parties, candidates, and outside groups; media influence; interpersonal influence; electoral persuasion across contexts; and empirical methodologies for understanding electoral persuasion. |
| political persuasion in presidential campaigns: Special Notices on Political Ads and Solicitations Kevin R. Salley, 1997 |
| political persuasion in presidential campaigns: Get Out the Vote Donald P. Green, Alan S. Gerber, 2008-09-01 The first edition of Get Out the Vote! broke ground by introducing a new scientific approach to the challenge of voter mobilization and profoundly influenced how campaigns operate. In this expanded and updated edition, the authors incorporate data from more than one hundred new studies, which shed new light on the cost-effectiveness and efficiency of various campaign tactics, including door-to-door canvassing, e-mail, direct mail, and telephone calls. Two new chapters focus on the effectiveness of mass media campaigns and events such as candidate forums and Election Day festivals. Available in time for the core of the 2008 presidential campaign, this practical guide on voter mobilization is sure to be an important resource for consultants, candidates, and grassroots organizations. Praise for the first edition: Donald P. Green and Alan S. Gerber have studied turnout for years. Their findings, based on dozens of controlled experiments done as part of actual campaigns, are summarized in a slim and readable new book called Get Out the Vote!, which is bound to become a bible for politicians and activists of all stripes. —Alan B. Kreuger, in the New York Times Get Out the Vote! shatters conventional wisdom about GOTV. —Hal Malchow in Campaigns & Elections Green and Gerber's recent book represents important innovations in the study of turnout.—Political Science Review Green and Gerber have provided a valuable resource for grassroots campaigns across the spectrum.—National Journal |
| political persuasion in presidential campaigns: Inside the Mind of a Voter Michael Bruter, Sarah Harrison, 2025-06-17 An in-depth look into the psychology of voters around the world, how voters shape elections, and how elections transform citizens and affect their lives Could understanding whether elections make people happy and bring them closure matter more than who they vote for? What if people did not vote for what they want but for what they believe is right based on roles they implicitly assume? Do elections make people cry? This book invites readers on a unique journey inside the mind of a voter using unprecedented data from the United States, the United Kingdom, Germany, France, South Africa, and Georgia throughout a period when the world evolved from the centrist dominance of Obama and Mandela to the shock victories of Brexit and Trump. Michael Bruter and Sarah Harrison explore three interrelated aspects of the heart and mind of voters: the psychological bases of their behavior, how they experience elections and the emotions this entails, and how and when elections bring democratic resolution. The authors examine unique concepts including electoral identity, atmosphere, ergonomics, and hostility. From filming the shadow of voters in the polling booth, to panel study surveys, election diaries, and interviews, Bruter and Harrison unveil insights into the conscious and subconscious sides of citizens’ psychology throughout a unique decade for electoral democracy. They highlight how citizens’ personality, memory, and identity affect their vote and experience of elections, when elections generate hope or hopelessness, and how subtle differences in electoral arrangements interact with voters’ psychology to trigger different emotions. Inside the Mind of a Voter radically shifts electoral science, moving away from implicitly institution-centric visions of behavior to understand elections from the point of view of voters. |
| political persuasion in presidential campaigns: The Persuasive Power of Campaign Advertising Travis N. Ridout, Michael M. Franz, 2011-03-25 The Persuasive Power of Campaign Advertising offers a comprehensive overview of political advertisements and their changing role in the Internet age. Travis Ridout and Michael Franz examine how these ads function in various kinds of campaigns and how voters are influenced by them. The authors particularly study where ads are placed, asserting that television advertising will still be relevant despite the growth of advertising on the Internet. The authors also explore the recent phenomenon of outrageous ads that go viral on the web-which often leads to their replaying as television news stories, generating additional attention. It also features the first analysis of the impact on voters of media coverage of political advertising and shows that televised political advertising continues to have widespread influence on the choices that voters make at the ballot box. |
| political persuasion in presidential campaigns: Why Independents Rarely Win Elections Paul D Rader, 2021-10-18 This book covers a salient topic--why US independents rarely win elections--from a variety of different angles (such as voter psychology and political processes) and how they all combine to wreak havoc on independents' election hopes. |
| political persuasion in presidential campaigns: Our White House National Children's Book and Literacy Alliance, 2008-09-09 A collection from over a hundred authors and illustrators to portray over two hundred years of history as seen through the White House windows. |
| political persuasion in presidential campaigns: The American Political Landscape Byron E. Shafer, Richard H. Spady, 2014-02-25 Social scientists and campaign strategists approach voting behavior from opposite poles. Reconciling these rival camps through a merger of precise statistics and hard-won election experience, The American Political Landscape presents a full-scale analysis of U.S. electoral politics over the past quarter-century. Byron Shafer and Richard Spady explain how factors not usually considered hard data, such as latent attitudes and personal preferences, interact to produce an indisputably solid result: the final tally of votes. Pundits and pollsters usually boil down U.S. elections to a stark choice between Democrat and Republican. Shafer and Spady explore the significance of a third possibility: not voting at all. Voters can and do form coalitions based on specific issues, so that simple party identification does not determine voter turnout or ballot choices. Deploying a new method that quantifiably maps the distribution of political attitudes in the voting population, the authors describe an American electoral landscape in flux during the period from 1984 to 2008. The old order, organized by economic values, ceded ground to a new one in which cultural and economic values enjoy equal prominence. This realignment yielded election outcomes that contradicted the prevailing wisdom about the importance of ideological centrism. Moderates have fared badly in recent contests as Republican and Democratic blocs have drifted further apart. Shafer and Spady find that persisting links between social backgrounds and political values tend to empty the ideological center while increasing the clout of the ideologically committed. |
| political persuasion in presidential campaigns: Presidential Party Building Daniel J. Galvin, 2009-09-21 Modern presidents are usually depicted as party predators who neglect their parties, exploit them for personal advantage, or undercut their organizational capacities. Challenging this view, Presidential Party Building demonstrates that every Republican president since Dwight D. Eisenhower worked to build his party into a more durable political organization while every Democratic president refused to do the same. Yet whether they supported their party or stood in its way, each president contributed to the distinctive organizational trajectories taken by the two parties in the modern era. Unearthing new archival evidence, Daniel Galvin reveals that Republican presidents responded to their party's minority status by building its capacities to mobilize voters, recruit candidates, train activists, provide campaign services, and raise funds. From Eisenhower's Modern Republicanism to Richard Nixon's New Majority to George W. Bush's hopes for a partisan realignment, Republican presidents saw party building as a means of forging a new political majority in their image. Though they usually met with little success, their efforts made important contributions to the GOP's cumulative organizational development. Democratic presidents, in contrast, were primarily interested in exploiting the majority they inherited, not in building a new one. Until their majority disappeared during Bill Clinton's presidency, Democratic presidents eschewed party building and expressed indifference to the long-term effects of their actions. Bringing these dynamics into sharp relief, Presidential Party Building offers profound new insights into presidential behavior, party organizational change, and modern American political development. |
| political persuasion in presidential campaigns: Political Campaign Communication Judith S. Trent, Robert V. Friedenberg, 2008 Now in its sixth edition, Political Campaign Communication provides a realistic understanding of the strategic and tactical communication choices candidates and their staffs must make as they wage an election campaign. Trent and Friedenberg's classic text has been updated throughout to reflect recent election campaigns, including 2004 and 2006 as well as the early stages of 2008. A new chapter focuses on the use of the Internet. Political Campaign Communication continues to be a classroom favorite and is thoroughly researched, insightful, and is a reader-friendly text. |
| political persuasion in presidential campaigns: The Oxford Handbook of American Elections and Political Behavior Jan E. Leighley, 2012-02-16 The Oxford Handbooks of American Politics are the essential guide to the study of American political life in the 21st Century. With engaging contributions from the major figures in the field The Oxford Handbook of American Elections and Political Behavior provides the key point of reference for anyone working in American Politics today |
| political persuasion in presidential campaigns: Modern Political Campaigns Michael D. Cohen, 2025-03-26 Modern Political Campaigns brings together academic and practical considerations to help understand how professionalism, technology, and speed have revolutionized elections, creating more voter-centric races for public office. Cohen’s masterclass overview will appeal to students and political activists interested in working in political campaigns. |
| political persuasion in presidential campaigns: Running on Race Jeremy D. Mayer, 2002 For: Austin A. Cratty. |
| political persuasion in presidential campaigns: Congressional Record United States. Congress, 1977 The Congressional Record is the official record of the proceedings and debates of the United States Congress. It is published daily when Congress is in session. The Congressional Record began publication in 1873. Debates for sessions prior to 1873 are recorded in The Debates and Proceedings in the Congress of the United States (1789-1824), the Register of Debates in Congress (1824-1837), and the Congressional Globe (1833-1873) |
| political persuasion in presidential campaigns: 100 Years of Political Campaign Collectibles Mark Warda, 1996 A guide to political campaign collectibles of the last century includes stories behind the classic buttons, pictures of over 800 items, checklist of all presidential mominees and hopefuls, address of political items dealers and publications. |
| political persuasion in presidential campaigns: The Marketing Revolution in Politics Bruce I. Newman, 2016-01-01 In 2008, Barack Obama's presidential campaign used an innovative combination of social media, big data, and micro-targeting to win the White House. In 2012, the campaign did it again, further honing those marketing tools and demonstrating that political marketing is on the cutting edge when it comes to effective branding, advertising, and relationship-building. The challenges facing a presidential campaign may be unique to the political arena, but the creative solutions are not. The Marketing Revolution in Politics shows how recent US presidential campaigns have adopted the latest marketing techniques and how organizations in the for-profit and non-profit sectors can benefit from their example. Distilling the marketing practices of successful political campaigns down into seven key lessons, Bruce I. Newman shows how organizations of any size can apply the same innovative, creative, and cost-effective marketing tactics as today's presidential hopefuls. A compelling study of marketing in the make-or-break world of American politics, this book should be a must-read for managers, students of marketing and political marketing, and anyone interested in learning more about how presidential campaigns operate. Winner of the 2016 International Book Award in the Business: Marketing & Advertising category. |
| political persuasion in presidential campaigns: Democracy for Realists Christopher H. Achen, Larry M. Bartels, 2016-04-19 Why our belief in government by the people is unrealistic—and what we can do about it Democracy for Realists assails the romantic folk-theory at the heart of contemporary thinking about democratic politics and government, and offers a provocative alternative view grounded in the actual human nature of democratic citizens. Christopher Achen and Larry Bartels deploy a wealth of social-scientific evidence, including ingenious original analyses of topics ranging from abortion politics and budget deficits to the Great Depression and shark attacks, to show that the familiar ideal of thoughtful citizens steering the ship of state from the voting booth is fundamentally misguided. They demonstrate that voters—even those who are well informed and politically engaged—mostly choose parties and candidates on the basis of social identities and partisan loyalties, not political issues. They also show that voters adjust their policy views and even their perceptions of basic matters of fact to match those loyalties. When parties are roughly evenly matched, elections often turn on irrelevant or misleading considerations such as economic spurts or downturns beyond the incumbents' control; the outcomes are essentially random. Thus, voters do not control the course of public policy, even indirectly. Achen and Bartels argue that democratic theory needs to be founded on identity groups and political parties, not on the preferences of individual voters. Democracy for Realists provides a powerful challenge to conventional thinking, pointing the way toward a fundamentally different understanding of the realities and potential of democratic government. |
| political persuasion in presidential campaigns: The Oxford Handbook of Political Communication Kate Kenski, Kathleen Hall Jamieson, 2017 The Oxford Handbook of Political Communication provides contexts for viewing the field, examines political discourse, media, and interpersonal and small group political communication, and considers political communication's evolution inside the altered political communication landscape. Agendas for future research and innovation are presented. |
| political persuasion in presidential campaigns: The Disappearing Center Alan Abramowitz, 2010-01-01 Renowned political scientist Alan I. Abramowitz presents a groundbreaking argument that the most important divide in American politics is not between left and right but rather between citizens who are politically engaged and those who are not. It is the engaged members of the public, he argues, who most closely reflect the ideals of democratic citizenship--but this is also the group that is most polarized. Polarization at the highest levels of government, therefore, is not a sign of elites' disconnection from the public but rather of their responsiveness to the more politically engaged parts of it. Though polarization is often assumed to be detrimental to democracy, Abramowitz concludes that by presenting voters with clear choices, polarization can serve to increase the public's interest and participation in politics and strengthen electoral accountability. |
| political persuasion in presidential campaigns: Do Campaigns Matter? Thomas Holbrook, 1996-06-18 If elections are easily predicted and voting behavior is easily explained with just a few fundamental variables, it seems quite plausible to argue that campaigns don′t matter. This book attempts to answer the question, Do campaigns matter? by analyzing changes in public opinion during and across several presidential election campaigns. The crux of the argument is that although the national political and economic context of the election is very important, campaigns also play a crucial role in determining election outcomes. In particular, campaign events, such as conventions and debates, are primarily responsible for changes in public opinion that occur during the campaign period. Using many different data sources from several presidential campaigns, this important volume demonstrates that election outcomes are jointly produced by campaigns and national conditions. Covering an important and neglected subject, Do Campaigns Matter? is essential for students in political science at both graduate and undergraduate levels. Its original research, imaginative approach at conceptualizing data, and excellent empirical analysis, make it a must read for researchers and professionals as well. |
| political persuasion in presidential campaigns: Persuasive Peers Andy Baker, Barry Ames, Lúcio Rennó, 2020-10-27 A typical presidential election campaign in Latin America sees between one-third and one-half of all voters changing their vote intentions across party lines in the months before election day-numbers unheard of and rarely seen in older democracies. This book proposes a new theory of Latin American voting behavior, examining how votes are truly up for grabs in democracies where political parties and mass partisanship are not deeply entrenched. The book argues that political discussion among peers causes volatility, and ulimately explains final vote choices. Describing and examining social networks of political discussion, the authors propose that everyday social communication is the hidden architecture that structures political outcomes in Latin America's less institutionalized democracies. Voters, embedded in networks of family members, friends, neighbors, coworkers, and acquaintances, are heavily persuaded by the debating and arguing, and agreeing and affirming, that happens in their social networks. Social Communication and Elections in Latin America reveals the hidden undercurrent of political discussion among voters in Latin America, advancing a new theory of voting behavior that accounts for the extended influence of election campaigns, the geographic clustering of political preferences, and the strategic maneuvers of political machines-- |
| political persuasion in presidential campaigns: Predicting the Presidency George C. Edwards, III, 2016-03-22 Millions of Americans—including many experienced politicians—viewed Barack Obama through a prism of high expectations, based on a belief in the power of presidential persuasion. Yet many who were inspired by candidate Obama were disappointed in what he was able to accomplish once in the White House. They could not understand why he often was unable to leverage his position and political skills to move the public and Congress to support his initiatives. Predicting the Presidency explains why Obama had such difficulty bringing about the change he promised, and challenges the conventional wisdom about presidential leadership. In this incisive book, George Edwards shows how we can ask a few fundamental questions about the context of a presidency—the president's strategic position or opportunity structure—and use the answers to predict a president's success in winning support for his initiatives. If presidential success is largely determined by a president's strategic position, what role does persuasion play? Almost every president finds that a significant segment of the public and his fellow partisans in Congress are predisposed to follow his lead. Others may support the White House out of self-interest. Edwards explores the possibilities of the president exploiting such support, providing a more realistic view of the potential of presidential persuasion. Written by a leading presidential scholar, Predicting the Presidency sheds new light on the limitations and opportunities of presidential leadership. |
| political persuasion in presidential campaigns: Campaign Guide for Political Party Committees , 1984 |
| political persuasion in presidential campaigns: The American Voter Angus Campbell, University of Michigan. Survey Research Center, 1980-09-15 On voting behavior in the United States |
| political persuasion in presidential campaigns: Presidential Primaries and the Dynamics of Public Choice Larry M. Bartels, 2020-12-08 An illuminating look at how national political parties nominate presidential candidates This innovative study blends sophisticated statistical analyses, campaign anecdotes, and penetrating political insight to produce a fascinating exploration of one of America's most controversial political institutions—the process by which our major parties nominate candidates for the presidency. Larry Bartels focuses on the nature and impact of momentum in the contemporary nominating system. He describes the complex interconnections among primary election results, expectations, and subsequent primary results that have made it possible for candidates like Jimmy Carter, George Bush, and Gary Hart to emerge from relative obscurity into political prominence in nominating campaigns. In the course of his analysis, he addresses questions central to any understanding—or evaluation—of the modern nominating process. How do fundamental political predispositions influence the behavior of primary voters? How quickly does the public learn about new candidates? Under what circumstances will primary success itself generate subsequent primary success? And what are the psychological processes underlying this dynamic tendency? Bartels examines the likely consequences of some proposed alternatives to the nominating process, including a regional primary system and a one-day national primary. Thus the work will be of interest to political activists, would-be reformers, and interested observers of the American political scene, as well as to students of public opinion, voting behavior, the news media, campaigns, and electoral institutions. |
| political persuasion in presidential campaigns: In Defense of Negativity John G. Geer, 2006-04 Geer's study of negative advertising in presidential campaigns from 1960 to 2004, asserts that the proliferating attack ads are far more likely than positive ads to focus on salient political issues, rather than politicians' personal characteristics. Accordingly, the ads enrich the democratic process, providing voters with relevant and substantial information before they head to the polls. -- from publisher description. |
| political persuasion in presidential campaigns: Thirty Years of Political Campaigning in Central and Eastern Europe Otto Eibl, Miloš Gregor, 2019 This edited volume maps the development of the use of political campaigning and marketing techniques in countries of the former Communist Bloc over the last thirty years. Focusing on the shift from propaganda to political marketing, and from manipulation to persuasion, the book consists of a series of case studies of countries in Central Europe, Eastern Europe, the Baltics, and the Balkans that outline the history, development and current state of political marketing in each country. The authors explore political parties and their behaviour ahead of elections, and show the changes in political culture and practices that parties have undergone in order to create more or less successful campaigns. Otto Eibl is Assistant Professor at the Department of Political Science, Masaryk University, Czech Republic. His research focuses on political communication, branding and marketing, and he also teaches courses on these subjects. Miloš Gregor is Assistant Professor at the Department of Political Science, Masaryk University, Czech Republic. His research interests include political marketing, branding, and public relations in politics. He teaches courses on political communication and marketing, propaganda, disinformation, and fake news. |
| political persuasion in presidential campaigns: Forecasting Elections Michael S. Lewis-Beck, Tom W. Rice, 1992 All political scientists aim to explain politics. In addition to this goal, Michael Lewis-Beck and Tom Rice aim to forecast political events, specifically election results. In Forecasting Elections the authors systematically develop easy-to-understand models based on national economic and political measures to forecast eleciton results for the U.S. presidency, House of Representatives, Senate, governorships, and state legislatures. For comparative purposes, the more complex French electoral system is studied. In the final chapter the authors instruct readers on how to use the models to make their own forecasts of future elections. -- From publisher's description. |
| political persuasion in presidential campaigns: Political Public Relations Jesper Strömbäck, 2019 The second edition of Political Public Relations offers an interdisciplinary overview of the latest theory and research in the still emerging field of political public relations. The book continues its international orientation in order to fully contextualize the field amidst the various political and communication systems today. Existing chapters have been updated and new chapters added to reflect evolving trends such as the rise of digital and social media, increasing political polarization, and the growth of political populism. As a singular contribution to scholarship in public relations and political communication, this volume serves as an important catalyst for future theory and research. This volume is ideal for researchers and courses at the intersection of public relations, political communication, and political science. |
| political persuasion in presidential campaigns: Forecasting Presidential Elections Steven J. Rosenstone, 1983 Describes a method for analyzing the forces that influence election results and predicting the outcome of elections for the president of the United States |
Politics, Policy, Political News - POLITICO
On POLITICO Tech, Mississippi Gov. Tate Reeves joins host Steven Overly to discuss how his state is trying to seize the AI moment, from energy production to workforce training. Plus, they discuss...
Politics - Wikipedia
Politics (from Ancient Greek πολιτικά (politiká) 'affairs of the cities') is the set of activities that are associated with making decisions in groups, or other forms of power relations among individuals, …
Politics | CNN Politics
Politics at CNN has news, opinion and analysis of American and global politics Find news and video about elections, the White House, the U.N and much more.
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The latest breaking political news from Fox News. Check out all US politic news happening now. Read political stories and updates happening across the nation and in the world today.
POLITICAL Definition & Meaning - Merriam-Webster
The meaning of POLITICAL is of or relating to government, a government, or the conduct of government. How to use political in a sentence.
Politics: Latest news and headlines | NBC News
Find the latest political news stories, photos, and videos on NBCNews.com. Read breaking headlines covering Congress, Democrats, Republicans, and more.
Politics News: Political parties, election news, policies, and news ...
California Gov. Gavin Newsom has asked a federal judge to temporarily limit President Trump's use of National Guard troops and U.S. Marines. Defense Secretary Pete Hegseth on Thursday …
Politics - The Washington Post
4 days ago · Post Politics from The Washington Post is the source for political news headlines, in-depth politics coverage and political opinion, plus breaking news on the biden administration and …
POLITICAL | English meaning - Cambridge Dictionary
Politics means the activities of the government or people who try to influence the way a country is governed. We use a singular verb with it: … Free trade is an ongoing political issue because it …
Politics, Policy, Political News - POLITICO
On POLITICO Tech, Mississippi Gov. Tate Reeves joins host Steven Overly to discuss how his state is trying to seize the AI moment, from energy production to workforce training. Plus, they …
Politics - Wikipedia
Politics (from Ancient Greek πολιτικά (politiká) 'affairs of the cities') is the set of activities that are associated with making decisions in groups, or other forms of power relations among …
Politics | CNN Politics
Politics at CNN has news, opinion and analysis of American and global politics Find news and video about elections, the White House, the U.N and much more.
Politics: Latest & Breaking US Political News | AP News
Read breaking political news today from The Associated Press. Get the updates from AP News so you won't miss the latest in US political news.
Politics, Policy and Political News & Updates | Fox News
The latest breaking political news from Fox News. Check out all US politic news happening now. Read political stories and updates happening across the nation and in the world today.
POLITICAL Definition & Meaning - Merriam-Webster
The meaning of POLITICAL is of or relating to government, a government, or the conduct of government. How to use political in a sentence.
Politics: Latest news and headlines | NBC News
Find the latest political news stories, photos, and videos on NBCNews.com. Read breaking headlines covering Congress, Democrats, Republicans, and more.
Politics News: Political parties, election news, policies, and news ...
California Gov. Gavin Newsom has asked a federal judge to temporarily limit President Trump's use of National Guard troops and U.S. Marines. Defense Secretary Pete Hegseth on Thursday …
Politics - The Washington Post
4 days ago · Post Politics from The Washington Post is the source for political news headlines, in-depth politics coverage and political opinion, plus breaking news on the biden administration …
POLITICAL | English meaning - Cambridge Dictionary
Politics means the activities of the government or people who try to influence the way a country is governed. We use a singular verb with it: … Free trade is an ongoing political issue because it …
