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| communication research strategies and sources: Communication Research Rebecca B. Rubin, Alan M. Rubin, Linda J. Piele, 1986 This book provides the answers to how to design a research project, what the most valuable research sources are, how to cite references, and many other research paper questions. |
| communication research strategies and sources: Communication Research Rebecca B. Rubin, Alan M. Rubin, Linda J. Piele, 1990 This is a guide for students doing library research in the broad field of communication. |
| communication research strategies and sources: I. E. Communication Research Rubin, Piele, 2009-03 |
| communication research strategies and sources: The SAGE Encyclopedia of Communication Research Methods Mike Allen, 2017-04-11 Communication research is evolving and changing in a world of online journals, open-access, and new ways of obtaining data and conducting experiments via the Internet. Although there are generic encyclopedias describing basic social science research methodologies in general, until now there has been no comprehensive A-to-Z reference work exploring methods specific to communication and media studies. Our entries, authored by key figures in the field, focus on special considerations when applied specifically to communication research, accompanied by engaging examples from the literature of communication, journalism, and media studies. Entries cover every step of the research process, from the creative development of research topics and questions to literature reviews, selection of best methods (whether quantitative, qualitative, or mixed) for analyzing research results and publishing research findings, whether in traditional media or via new media outlets. In addition to expected entries covering the basics of theories and methods traditionally used in communication research, other entries discuss important trends influencing the future of that research, including contemporary practical issues students will face in communication professions, the influences of globalization on research, use of new recording technologies in fieldwork, and the challenges and opportunities related to studying online multi-media environments. Email, texting, cellphone video, and blogging are shown not only as topics of research but also as means of collecting and analyzing data. Still other entries delve into considerations of accountability, copyright, confidentiality, data ownership and security, privacy, and other aspects of conducting an ethical research program. Features: 652 signed entries are contained in an authoritative work spanning four volumes available in choice of electronic or print formats. Although organized A-to-Z, front matter includes a Reader’s Guide grouping entries thematically to help students interested in a specific aspect of communication research to more easily locate directly related entries. Back matter includes a Chronology of the development of the field of communication research; a Resource Guide to classic books, journals, and associations; a Glossary introducing the terminology of the field; and a detailed Index. Entries conclude with References/Further Readings and Cross-References to related entries to guide students further in their research journeys. The Index, Reader’s Guide themes, and Cross-References combine to provide robust search-and-browse in the e-version. |
| communication research strategies and sources: Communication Research Rebecca B. Rubin, Alan M. Rubin, Linda J. Piele, 2000 |
| communication research strategies and sources: Introducing Communication Research Donald Treadwell, 2014 Highlighting examples of research in real-world settings throughout, this textbook provides an overview of the research process, covering both quantitative and qualitative methods, statistics, ethics, measurement and more. A concluding chapter shows students how to write up and present their research to various audiences. |
| communication research strategies and sources: Mass Communications Research Methods H.J. Hsia, 2015-10-23 Originally published in 1988. Step-by-step, this book leads students from problem identification, through the mazes of surveys, experimentation, historical/qualitative studies, statistical analysis, and computer data processing to the final submission and publication in scientific or popular publications. |
| communication research strategies and sources: Media and Communication Research Methods Arthur Asa Berger, 2015-10-15 Media and Communication Research Methods, Fourth Edition is a concise and practical text designed to give students a step-by-step introduction to conducting media and communication research. Offering real-world insights along with the author’s signature animated style, this text makes the discussion of complex qualitative and quantitative methods easy to comprehend. Packed with detailed examples and practical exercises, the Fourth Edition of this bestselling introductory text includes a new chapter on discourse analysis; expanded discussion of social media, expanded coverage of the research process, and more. Ideal for undergraduate and graduate students conducting research for the first time, this accessible text will help students understand, practice, and master media and communication research. |
| communication research strategies and sources: Mass Communications Research Resources Christopher Sterling, James K. Bracken, Susan M. Hill, 2016-05-06 This reference book is designed as a road map for researchers who need to find specific information about American mass communication as expeditiously as possible. Taking a topical approach, it integrates publications and organizations into subject-focused chapters for easy user reference. The editors define mass communication to include print journalism and electronic media and the processes by which they communicate messages to their audiences. Included are newspaper, magazine, radio, television, cable, and newer electronic media industries. Within that definition, this volume offers an indexed inventory of more than 1,400 resources on most aspects of American mass communication history, technology, economics, content, audience research, policy, and regulation. The material featured represents the carefully considered judgment of three experts -- two of them librarians -- plus four contributors from different industry venues. The primary focus is on the domestic American print and electronic media industries. Although there is no claim to a complete census of all materials on print journalism and electronic media -- what is available is now too vast for any single guide -- the most important and useful items are here. The emphasis is on material published since 1980, though useful older resources are included as well. Each chapter is designed to stand alone, providing the most important and useful resources of a primary nature -- organizations and documents as well as secondary books and reports. In addition, online resources and internet citations are included where possible. |
| communication research strategies and sources: Qualitative Research Methods in Public Relations and Marketing Communications Christine Daymon, Immy Holloway, 2002 A practical, highly accessible guide for novice researchers conducting qualitative research in public relations and marketing communications, this book guides the reader through all aspects of the research process. |
| communication research strategies and sources: Reruns on File Donald G. Godfrey, 2013-09-13 For more than half a century, broadcast recordings have reflected an important aspect of our culture and history. An increasing number of archivists and private collectors have restored and exchanged radio and television materials. However, despite the awareness of these primary resource materials, there is still some reluctance to utilize this aural and visual history resource. A part of this reluctance is due to the fact that little is known about the existence of many collections throughout the nation. This volume provides a comprehensive directory of electronic media archives in the United States and Canada. It describes each collection, focusing on its speciality, providing the serious researcher with ready access information to these electronic media program resources. Focusing on both private and institutional collections, it is organized by state and city with indexes to provide the scholar with subject and location of specific topics of interest. |
| communication research strategies and sources: Narrative Methods for Organizational & Communication Research David M Boje, 2001-05-15 `The book is a unique and excellent introduction to postmodern narrative analyses′ - Organization Studies `[This book] should succeed in putting the metaphorical cat amongst just about every metaphorical pigeon that might imaginably take flight within the organization and communication research arenas. Story time will never be the same again, nor will interpretative research′ - Stewart Clegg, University of Technology, Sydney `Timely and first rate. It nicely stretches a reader′s thinking about the topic′ - Thomas Lee, University of Washington, School of Business `David Boje is a pioneering theorist in organization studies and management... [His book] is yet another example of Boje′s pioneering spirit and concern for exactitude. [His] scholarly account of narrative and antenarrative methods is both corrective and exploratory of how stories must be understood in terms of their own internal dynamics, and not viewed as static entities. Boje′s book is a magnificent start... A book that breaks new ground in organizational analysis, this is a must-read for researchers and practitioners in the fields of organization and management studies′ - Adrian Carr, University of Western Sydney `Boje masterfully shows how to analyze texts and ideas before they are reduced and fitted into the dominant ideological frameworks of the day. [He] provides a powerful tool for achieving greater democracy in how we approach doing social science... [and] liberates our capacity to make meanings for ourselves′ - Paul Hirsch, Northwestern University, Kellogg Graduate School of Management `This is an important book. It is a major methodological contribution to critical, postmodern studies of organizations and management. It is essential reading for critical management scholars′ - Robert P. Gephart, Jr., University of Alberta School of Business `David Boje has emerged as the leading postmodern thinker in management theory and organization science. His prolific output lights the path for others to follow in a field awakening to the challenge of postmodern critical theory. Updating and revising narrative theory for the prevailing postmodern condition, Boje masterfully reconstructs the concepts and methods of storytelling, as he subverts the dominant principles of modernist organization theory. He offers a subtle and complex notion of narrative... This impressive book should leave an indelible mark on management and organization studies′ - Steven Best, University of Texas, El Paso An essential guide for academics and researchers needing to look at alternative discourse analysis strategies. As a research tool, narrative methods have become increasingly useful in organization studies, where much research involves the interpretation of ′stories′ in some form. This methodology can be applied where qualitative story analyses can help to assess interview, newspaper or web document stories for research projects. In this book, Boje sets out eight analysis options that can deal with storytelling, recognizing that stories in organizations can be self-destructing, flowing, networking and not at all static. In so doing, he shows ways in which narrative methods can be supplemented by ′antenarrative′ methods, where fragmented and collective storytelling can be interpreted. A valuable resource that will be widely used in organizational or communications research, for graduate level qualitative methods seminars and by researchers wanting to do story analysis. David Boje is Professor at the New Mexico State University. He is also on the editorial board of the journal Organization. |
| communication research strategies and sources: Introduction to Quantitative Research Methods Mark Balnaves, Peter Caputi, 2001-04-10 Introduction to Quantitative Research Methods is a student-friendly introduction to quantitative research methods and basic statistics. It uses a detective theme throughout the text to show how quantitative methods have been used to solve real-life problems. The book focuses on principles and techniques that are appropriate to introductory level courses in media, psychology and sociology. Examples and illustrations are drawn from historical and contemporary research in the social sciences. The original CD-ROM accompanying the book and its content are no longer available. |
| communication research strategies and sources: 1979-1990 Henryk Sawoniak, 2012-02-14 No detailed description available for 1979-1990. |
| communication research strategies and sources: MediaWriting W. Richard Whitaker, Ronald D. Smith, Janet E. Ramsey, 2013-03-01 MediaWriting is an introductory, hands-on textbook for students preparing to write in the current multimedia environment. Rather than just talk about the differences among the styles of print, broadcast, and public relations, MediaWriting sythensizes and integrates them, while weaving in basic principles of Internet writing and social media reporting. Complete with real-world examples, practical writing exercises, and tips and information for entering into the profession, MediaWriting continues to give students the tools they need to become a successful media writer. The new edition has been extensively rewritten to reflect the dynamic nature of the profession, paying significant attention to how the Internet and social media have become essential communication tools for print and broadcast journalists, and public relations professionals. Further updates and features include: Increased attention to computer-assisted reporting, the preparation of online copy, and social media applications Two new chapters on lead writing and new new media A separate chapter focused solely on ethics Explanatory how to boxes that help students understand and retain main themes Illustrative It Happened to Me vignettes from the authors’ professional experiences Discussion questions and exercises at the end of every chapter Suggested readings that highlight biographies, books, and websites that expand the scope and definition of professionalism In addition to new multimedia elements, the fourth edition’s companion website features enhanced resources for both students and instructors, including chapter overviews, writing tips, a test bank, sample critiques, and a sample syllabus. |
| communication research strategies and sources: Communication Research Methods Gerianne Merrigan, Carole Huston, 2003-08-01 Merrigan and Huston's COMMUNICATION RESEARCH METHODS is a timely introduction to the communication research methods course. This engaging, student-friendly text presents a unique and fully developed teaching model of research as argument that connects researchers' claims, data, and warrants, or background reasoning. The text incorporates a tremendous range of examples from published communication studies that provide students with current, relevant, and practical illustrations of key concepts. |
| communication research strategies and sources: Organizing and Managing Your Research Renata Phelps, Kath Fisher, Allan Ellis, 2007-02-08 `As research guides go, this is probably the best, most readable and encouraging books for nurses that I have come across....I recommend this volume to students and researchers at all levels, and at all stages of their professional careers. It is an excellent read′ - Nursing Standard ′[This book] is an ideal reader for someone who is thinking about starting a research project with no or limited previous experience. This is because it outlines the whole research process from start to finish. It also provides useful tips for those who are more experienced′ - Nurse Researcher Organizing and Managing Your Research: A Practical Guide for Postgraduates deals with the practical, day-to-day aspects of managing and organizing research. Its focus is on strategies, skills, and systems that increase the efficiency and effectiveness of research practice across all research disciplines. Written in an accessible, non-technical style that speaks directly to the reader in a personal and collegial voice, this text gives practical advice and offers many tips and strategies gleaned from experienced researchers. The written text is accompanied by a website that provides downloadable templates and live links to appropriate sites. Key Features include: - Tips boxes to outline useful strategies and shortcuts based on day-to-day practice of experienced researchers. - Feature examples illustrate the practical application of some of the concepts covered - `Want to know more about ...?′ boxes offer pointers to further sources of information - `Over to you′ questions at the end of each chapter prompt the student to reflect on how the strategies and concepts can be applied to their own research project |
| communication research strategies and sources: Mass Communication Research Methods Anders Hansen, 1998-06 Mass Communication Research Methods provides a systematic and comprehensive introduction to the key research methods and approaches used in the study of mass communication and media. Originating from the internationally renowned Leicester Centre for Mass Communication Research, this book offers an indispensable guide for students in a wide range of courses, including communications, media and cultural studies, and other social science disciplines that offer students the opportunity to research mass communication and media issues. Beginning with a clear and cogent discussion of the principles behind good research, including the key question of how to select the right methods for individual research questions, the authors go on to explore in a thorough and systematic fashion a range of different methods and approaches. From the study of media organizations and the practices of media professionals to media content, representations, and audiences, the development and application of each method is described in depth and the steps involved clearly outlined. Examples of research instruments are given where appropriate, and in each case references for further reading are provided. Mass Communication Research Methods is the definitive companion, reference, and source for everyone involved in mass communication research. |
| communication research strategies and sources: The Knowledge Translation Toolkit Gavin Bennett, Nasreen Jessani, 2011-06-06 The Knowledge Translation Toolkit provides a thorough overview of what knowledge translation (KT) is and how to use it most effectively to bridge the know-do gap between research, policy, practice, and people. It presents the theories, tools, and strategies required to encourage and enable evidence-informed decision-making. This toolkit builds upon extensive research into the principles and skills of KT: its theory and literature, its evolution, strategies, and challenges. The book covers an array of crucial KT enablers--from context mapping to evaluative thinking--supported by practical examples, implementation guides, and references. Drawing from the experience of specialists in relevant disciplines around the world, The Knowledge Translation Toolkit aims to enhance the capacity and motivation of researchers to use KT and to use it well. The Tools in this book will help researchers ensure that their good science reaches more people, is more clearly understood, and is more likely to lead to positive action. In sum, their work becomes more useful, and therefore, more valuable. |
| communication research strategies and sources: Qualitative Communication Research Methods Thomas R. Lindlof, Bryan C. Taylor, 2002-09-11 The Second Edition of Qualitative Communication Research Methods offers updated comprehensive coverage of such topics as naturalistic inquiry, interpretive paradigm, ethnomethodology, symbolic interactionism, sampling and linearity, with new studies in the areas of culture analysis and cyberspace ethnography. Numerous examples of work in the field illustrating how studies are designed, carried out, written, evaluated, and applied to theory make this an interesting and accessible text. |
| communication research strategies and sources: Journalism Jo A. Cates, 2004-05-30 Journalism: A Guide to the Reference Literature is a critically annotated bibliographic guide to print and electronic sources in print and broadcast journalism. The first edition was published in 1990; the second in 1997. It has been described as one of the critical reference sources in journalism today, and it is a key bibliographic guide to the literature. Choice magazine called it a benchmark publication for which there are no comparable sources. The format is similar to the second edition. What makes this edition significantly different is the separation of Commercial Databases and Internet Resources. Commercial Databases includes standard fee-based resources. The new chapter on Internet sources features Web-based resources not included in the commercial databases chapter as well as portals, other online files, listservs, newsgroups, and Web logs/blogs. All chapters have been revised, and there are significant revisions in Directories, Yearbooks, and Collections; Miscellaneous Sources; Core Periodicals; Societies and Associations; and Research Centers and Archives. The second edition has 789 entries. The third edition contains almost 1,000 entries. James Carey of Columbia University, who provided the foreword for the first two editions, has updated his foreword for this edition. |
| communication research strategies and sources: Information Sources in the Social Sciences David Fisher, Sandra Price, Terry Hanstock, 2018-02-19 No detailed description available for Information Sources in the Social Sciences. |
| communication research strategies and sources: Studyguide for Communication Research Cram101 Textbook Reviews, 2013-05 Never HIGHLIGHT a Book Again Includes all testable terms, concepts, persons, places, and events. Cram101 Just the FACTS101 studyguides gives all of the outlines, highlights, and quizzes for your textbook with optional online comprehensive practice tests. Only Cram101 is Textbook Specific. Accompanies: 9780872893795. This item is printed on demand. |
| communication research strategies and sources: Enhancing Communication & Collaboration in Interdisciplinary Research Michael O'Rourke, Stephen Crowley, Sanford D. Eigenbrode, J. D. Wulfhorst, 2013-07-02 Enhancing Communication & Collaboration in Interdisciplinary Research, edited by Michael O'Rourke, Stephen Crowley, Sanford D. Eigenbrode, and J. D. Wulfhorst, is a volume of previously unpublished, state-of-the-art chapters on interdisciplinary communication and collaboration written by leading figures and promising junior scholars in the world of interdisciplinary research, education, and administration. Designed to inform both teaching and research, this innovative book covers the spectrum of interdisciplinary activity, offering a timely emphasis on collaborative interdisciplinary work. The book’s four main parts focus on theoretical perspectives, case studies, communication tools, and institutional perspectives, while a final chapter ties together the various strands that emerge in the book and defines trend-lines and future research questions for those conducting work on interdisciplinary communication. |
| communication research strategies and sources: Social Science Research Anol Bhattacherjee, 2012-03-16 This book is designed to introduce doctoral and graduate students to the process of scientific research in the social sciences, business, education, public health, and related disciplines. |
| communication research strategies and sources: Communication Research Rebecca B. Rubin, Alan M. Rubin, Linda J. Piele, 2005 Write more effective research papers with COMMUNICATION RESEARCH! Designed to teach you how complete communication research and successfully use literature and other sources in writing effective papers, this communication text provides you with the skills you need to succeed. The research process is demystified through the coverage library skills, scholarly writing, and the latest research technology tools. Exercises and examples found in each chapter help you apply what you have learned. |
| communication research strategies and sources: Assessing Media Education William G. Christ, 2013-11-05 This component of Assessing Media Education is intended for those who would like to know how other schools have grappled with implementing assessment initiatives, and who have used assessment to improve their programs. |
| communication research strategies and sources: Outlines and Highlights for Communication Research Cram101 Textbook Reviews, 2011-05 Never HIGHLIGHT a Book Again! Virtually all of the testable terms, concepts, persons, places, and events from the textbook are included. Cram101 Just the FACTS101 studyguides give all of the outlines, highlights, notes, and quizzes for your textbook with optional online comprehensive practice tests. Only Cram101 is Textbook Specific. Accompanys: 9780495095880 . |
| communication research strategies and sources: Communication Planning Sherry Devereaux Ferguson, 1999-08-03 The nature of the communicator′s job has shifted dramatically in the last decade. While communicators still prepare speeches, press releases, and articles for corporate magazines, they are now being asked to perform managerial duties, including planning, consulting with stakeholders, and advising CEOs and vice presidents. With these additional responsibilities as a focus, Communication Planning takes a comprehensive approach to examining the role of integrated planning in modern organizations. Author Sherry Ferguson divides the book into four parts: 1) establishing strategic planning cultures, 2) writing different types of communication plans, 3) theoretical foundations of communication planning, and 4) strategic approach to planning for issues management. This book breaks new ground in the study of organizational communication and public relations and contains essential information for consultants, practitioners, and students. |
| communication research strategies and sources: Communication Theories in Action Julia T. Wood, 2000 |
| communication research strategies and sources: Communication Strategies for Corporate Leaders Pragyan Rath, Apoorva Bharadwaj, 2017-11-06 Communication is key to success in every aspect of life and ever so in a competitive business environment. This book examines managerial communication from seminal theoretical and demonstrative vantage points through interdisciplinary amalgamation of sciences and the liberal arts. It presents new paradigms of managerial communication in the form of manoeuvres that can act as game changers in tug-of-war business situations, including difficult negotiations, conflicts and interpersonal dissonance that characterise the day-to-day corporate workplace tenor. This volume: Develops persuasion strategies based on argumentation tactics derived, for example, from legal cross-examination. Introduces ‘problematisation’ and ‘deconstruction’ as effective communication tools into mainstream managerial discourse. Employs Harvard Business School cases to demonstrate problem-solving skills, which will further serve as guide to writing business reports, plans and proposals. Positions business writing methods as taxonomical tenets that can help tackle complex business scenarios. Draws business diagnostic procedures from diverse fields such as Sherlock Holmes from popular culture, and Jared M. Diamond from ecology. This book will be a significant resource for business communication practitioners, especially corporate managers and leaders, sales and marketing professionals, and policymakers. It will be of interest to teachers and students alike, in business communication, organization behaviour, human resource management and marketing communications. It will act as a useful aid for classroom efficacy for teachers and academics. |
| communication research strategies and sources: Interpreting Communication Research Lawrence R. Frey, 1992 Case study approach to communication research |
| communication research strategies and sources: Internet Communication and Qualitative Research Chris Mann, Fiona Stewart, 2000-06-14 `Internet Communication and Qualitative Research is a trailblazing introduction to data sources that will come to the fore in the new millennium. Its cogent discussion of the techniques, ethics and methods of analysis of Internet data should be read by every qualitative researcher′ - David Silverman, Goldsmiths College `The internet is exploding with possibilities for conducting social research. Mann and Stewart offer the first in-depth consideration of the prospects and potentials for doing qualitative research on-line. This wide ranging, clearly-written book is essential reading for researchers working at the cutting edge of qualitative methodology′ - James A. Holstein, Marquette University `This is e-scholarship. The book is a transformative project which brings the best skills of the old print scholarship to the cyberworld. The authors are no mere theoreticians - but hands-on net-users, who have made the imaginative leap to the dot.com world, and who have mapped the way for net research and researchers. The authors are pioneers in the realm of digit-crit - opening the way with their critical evaluation of the digital media and net research. They profile the skills required by the online researcher and evaluate the context in which they are used - in relation to privacy, security, ethics and legal considerations. They also take up issues of power; they explore the social and political implications of the digital media, (with specific reference to gender) and the role of the online researcher. An absolute must for cybercitizens and an indispensable guide for students, researchers, and knowledge workers in the dot.com world′ - Dale Spender `Mann and Stewart have prized open the mysteries of on-line qualitative research. For those new to this methodology the technology review demystifies; the social science research ethics issues are re-addressed with reference to the on-line situation; methods of conducting online focus groups and interviews, in particular, are detailed. The tone is both analytical and practical with a host of techniques suggested. I recommend this accessible text for all qualitative researchers, both academic and practitioner′ - Rehan Ul-Haq, University of Birmingham Business School `Here is the clear, useful guide to the Internet research needed by all of us interested in on-line relationships and research. The authors address such issues as ethics, confidentiality, the theory and practice of on-line research, and on-line power relationships (which will be of concern in distance learning plans and programs). A very valuable book.′ - Cheris Kramarae, Center for the Study of Women in Society, University of Oregon `Wonderful - beyond the software and into on-line interaction to aid and abet our qualitative research. This book shines the light. Mann and Stewart are to be congratulated in offering qualitative researchers effective and authentic ways forward through electronic communication. I′ll use and recommend it!′ - Gilly Salmon, Centre for Information and Innovation, Open University Business School `Opens to view a whole new avenue for social research. Internet communication is the wave of the future. Mann and Stewart capture its potential with insight, caution, and consummate procedural skill. Pathbreaking in its area of research methodology! Students and researchers will be very pleased with its clarity and usefulness′ - Jaber F Gubrium, Department of Sociology, University of Florida `The authors have produced a timely and stimulating publication with handy explanations of Internet terms and qualitative research applications. This work should be made readily available not only for reference to academics and practitioners of marketing, but also to those with a lay interest in it′ - Professor Len Tiu Wright, De Montfort University Internet Communication and Qualitative Research is the first textbook to examine the impact of Internet technology on qualitative research methods. Drawing on many pioneering studies using computer-mediated communication (CMC), the authors show how online researchers can employ Internet-based qualitative methods to collect rich, descriptive, contextually-situated data. They discuss the methodological, practical and theoretical considerations associated with such methods as: in-depth online interviewing, virtual focus groups, participant observation in virtual communities. This is a comprehensive and practical guide that: - reviews online research practice and basic Internet technology - looks in detail at the skills required by the online researcher - examines the ethical, confidentiality, security and legal issues involved in online research - considers the theoretical challenges surrounding data collected in a ′virtual venue′ - addresses the social and cultural impact of researching online through a discussion of power, gender and identity issues in the virtual world. Internet Communication and Qualitative Research will be an indispensable guide for all students and researchers working in the digital age. |
| communication research strategies and sources: Research Strategies for Secondary Data Marc Riedel, 2000 Until now, books on secondary data have described sources of secondary data with an emphasis on description that had little to do with crime and deviance. Research Strategies for Secondary Data changes all that because it is designed specifically for secondary data users in criminology and criminal justice. In addition to describing data sources available through archives and the Internet, it provides a perspective on secondary data. This perspective consists of discussing the role of secondary data in criminology and criminal justice, its strengths, limitations, and the different ways that secondary data can be disaggregated and interpreted. The book also discusses the nature of hypotheses and design as they relate to the constraints of secondary data. There are chapters devoted to evaluation guidelines for official statistics and official records, how official records, such as police department files, can be accessed, and the legal implications of using secondary data in light of legislation like the Freedom of Information Acts. |
| communication research strategies and sources: Methods for Analyzing Social Media Jakob Linaa Jensen, Julia Hunniger, Klaus Bredl, 2024-10-14 Social media is becoming increasingly attractive for users. It is a fast way to communicate ideas and a key source of information. It is therefore one of the most influential mediums of communication of our time and an important area for audience research. The growth of social media invites many new questions such as: How can we analyze social media? Can we use traditional audience research methods and apply them to online content? Which new research strategies have been developed? Which ethical research issues and controversies do we have to pay attention to? This book focuses on research strategies and methods for analyzing social media and will be of interest to researchers and practitioners using social media, as well as those wanting to keep up to date with the subject. This book was originally published as a special issue of the Journal of Technology in Human Services. |
| communication research strategies and sources: Media Education Assessment Handbook William G. Christ, 2020-07-24 Assessing media education is a formidable task because both assessment and media education are complex and controversial concepts. Assessment, which can take place at the individual student, class, sequence, program, department or unit, and university levels, is questioned in terms of reliability, validity, relevance, and cost. Media education, which has been challenged at a number of schools, finds faculty and administrators in the midst of soul-searching about how to clearly articulate its missions and purposes to a broader audience. Departments are under increasing national, state, and institutional pressure to get assessment procedures carried out quickly, but there is an obvious danger in rushing to implement assessment strategies before establishing what is essential in media education. In communication education in general, the what of assessment is often discussed in terms of skills, attitudes, affect, values, and knowledge. People assess students to determine what they know, think, feel, value, and can do. Here it is suggested that one of the places to start defining what students should learn from their media education is by identifying outcomes. Outcomes can be assessed in a variety of ways, but first they need to be developed and clearly articulated. |
| communication research strategies and sources: Resources in Education , 1998 |
| communication research strategies and sources: Communicating Science Effectively National Academies of Sciences, Engineering, and Medicine, Division of Behavioral and Social Sciences and Education, Committee on the Science of Science Communication: A Research Agenda, 2017-04-08 Science and technology are embedded in virtually every aspect of modern life. As a result, people face an increasing need to integrate information from science with their personal values and other considerations as they make important life decisions about medical care, the safety of foods, what to do about climate change, and many other issues. Communicating science effectively, however, is a complex task and an acquired skill. Moreover, the approaches to communicating science that will be most effective for specific audiences and circumstances are not obvious. Fortunately, there is an expanding science base from diverse disciplines that can support science communicators in making these determinations. Communicating Science Effectively offers a research agenda for science communicators and researchers seeking to apply this research and fill gaps in knowledge about how to communicate effectively about science, focusing in particular on issues that are contentious in the public sphere. To inform this research agenda, this publication identifies important influences †psychological, economic, political, social, cultural, and media-related †on how science related to such issues is understood, perceived, and used. |
| communication research strategies and sources: Media Research Techniques Arthur Asa Berger, 1998-05-05 The first edition was praised for being delightful, engaging, readable, and well-organized. Now, once again, Arthur Asa Berger continues the tradition of providing students with a clearly written, user-friendly, hands-on guide to media research techniques with the long-awaited second edition of his best-selling classic Media Research Techniques. Leading the reader through a number of specially designed research projects (such as content analysis, surveys, focus groups, and in-depth interviews), he presents an array of interesting and practical assignments. In response to suggestions from faithful users of the first edition, Berger has added new chapters in the following areas: Experimentation Historical Research Comparative Research Participant Observation This handy guide can be used in conjunction with texts on research methodology, or it can stand alone and be used in courses dealing with such topics as media, popular arts, and American culture and society. Practical and concise, Media Research Techniques, Second Edition is an essential tool for everyone in communication, journalism, written communication, methodology/research/gaming, and cultural studies. |
| communication research strategies and sources: Narrative Analysis Catherine Kohler Riessman, 2022-05-06 Recipient of the 1994 Critics′ Choice Award from the American Educational Studies Association People tell stories to help organize and make sense of their lives. In the past, their narratives have often been torn apart by social scientists looking for themes, variables, and specific answers to specific questions. But in recent years, the development of narrative analysis has given life to the study of the narrative as a form of information for social research. Why are they constructed as they are? How does one dissect a narrative to understand the lived experience of the narrator? What steps can the researcher take to translate these tales and life stories into usable research? Catherine Kohler Riessman provides a detailed primer on the use of narrative analysis, its theoretical underpinnings and worldview, and the methods it uses. Replete with examples and transcriptions from previous narrative studies, Narrative Analysis is a useful introduction to this growing body of literature. |
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Apr 26, 2021 · Communication involves transferring information between individuals, groups, or locations. It requires a sender, recipient, and message. Despite its apparent simplicity, …
Communication - Wikipedia
There are many forms of communication, including human linguistic communication using sounds, sign language, and writing as well as animals exchanging information and attempts to …
Communication | Definition, Types, Examples, & Facts | Britannica
May 8, 2025 · Communication, the exchange of meanings between individuals through a common system of symbols. This article treats the functions, types, and psychology of communication. …
What Is Communication? How to Use It Effectively
Communication is sharing messages through words, signs, and more to create and exchange meaning. Feedback is a key part of communication, and can be given through words or body …
What is Communication? Verbal, Non-Verbal & Written
Communication is simply the act of transferring information from one place, person or group to another. Every communication involves (at least) one sender, a message and a recipient. This …
What is Communication? The Definition of Communication
Apr 30, 2011 · Communication is the act of conveying information for the purpose of creating a shared understanding. It’s something that humans do every day. The word “communication” …
What is Communication? Types, Meaning and Importance - Vedantu
In simple terms, communication is the process of exchanging information between individuals or groups. It involves the transmission of ideas, feelings, or facts from one person (the sender) to …
Effective Communication Improving Your Interpersonal Skills
Mar 13, 2025 · Whether you’re trying to improve communication with your romantic partner, kids, boss, or coworkers, learning the following communication skills can help strengthen your …
What is Communication? - National Communication Association
At its foundation, Communication focuses on how people use messages to generate meanings within and across various contexts, and is the discipline that studies all forms, modes, media, …
What is Communication? | Concept & Importance - Lesson
Nov 21, 2023 · Communication is the actionable transfer of information from one person, group, or place to another by writing, speaking, or using a medium that provides a means of …
What is Communication? Characteristics, Communication Process, Factors ...
Apr 26, 2021 · Communication involves transferring information between individuals, groups, or locations. It requires a sender, recipient, and message. Despite its apparent simplicity, …
