Communication And Extension In Rural Development

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  communication and extension in rural development: Advances and Challenges in Agricultural Extension and Rural Development L Nirmala, 2023-01-20 Extension education is no more an out -- of -- school education alone. The science and practice of extension has been found useful for environment, health, education, small industries as well. There have been many changes in the way extension should be organized. Privatization of extension is seriously being considered, extension has also been added as the third dimension of general universities as well, participatory methods of extension are being tried and new information technologies are finding application in providing useful information to farmers, scientists and students communities. The book Advances and Challenges in Agricultural Extension and Rural Development covers the applications of areas like extension education, extension educational technology, administration and management, human relation in development administration and human resource development, participatory approaches, recent approaches in extension techniques, extension strategies for changing agricultural scenario and rural development, transfer of technology efforts, and recent advances in research methodology which has highly innovative methods of applications and implementation. This book would prove helpful to the extension and rural development workers in planning and manipulating communication strategies. Besides that it will be useful to the students in the field of extension and rural development. This book will be very helpful to the researchers, planners, policy makers in planning and decision-making regarding agricultural extension and rural development.
  communication and extension in rural development: Communication for Rural Development , 2014 Today more than ever smallholders and rural communities require access to information and communication to make their voices heard and change their lives for the better. Communication for Development [ComDev] facilitates dialogue and collaborative action, combining participatory methods with communication tools ranging from community media to ICTs. This sourcebook is meant to equip development and communication professionals with a set of guidelines, illustrative experiences, reference materials, and learning tools to strategically apply communication in agriculture and rural development initiatives in various contexts around the world.--Publisher's description.
  communication and extension in rural development: Communication for Rural Innovation Cees Leeuwis, 2013-04-30 This important book is the re-titled third edition of the extremely well received and widely used Agricultural Extension (van den Ban & Hawkins, 1988, 1996). Building on the previous editions, Communication for Rural Innovation maintains and adapts the insights and conceptual models of value today, while reflecting many new ideas, angles and modes of thinking concerning how agricultural extension is taught and carried through today. Since the previous edition of the book, the number and type of organisations that apply communicative strategies to foster change and development in agriculture and resource management has become much more varied and this book is aimed at those who use communication to facilitate change in agriculture and resource management. Communication for Rural Innovation is essential reading for process facilitators, communication division personnel, knowledge managers, training officers, consultants, policy makers, extension specialists and managers of agricultural extension or research organisations. The book can also be used as an advanced introduction into issues of communicative intervention at BSc or MSc level.
  communication and extension in rural development: Guide to Extension Training Peter Oakley, C. Garforth, 1985-01-01 The framework of development; Understanding extension; Social and cultural factors in extension; Extension and comunication; Extension methods; The extension agent; The planning and evaluation of extension programmes; Extension an special target groups.
  communication and extension in rural development: Agricultural Extension, Rural Development and the Food Security Challenge William McLeod Rivera, M. Kalim Qamar, 2003 This publication reviews key trends and policy developments aimed at reforming agricultural extension systems, in order to address issues of food security, poverty alleviation and rural sustainable development. It highlights the importance of the public sector in promoting rural development through extension and communication. A number of recommendations are made for developing countries, which seek to encourage institutional reforms and dialogue among diverse providers of extension services, all aimed at advancing livelihoods and income generation of poor rural people.
  communication and extension in rural development: E-Agriculture and Rural Development: Global Innovations and Future Prospects Maumbe, Blessing, Patrikakis, Charalampos Z., 2012-12-31 This book is a comprehensive collection of research on the emerging trends and advances in the global application of information and communication technology use in agriculture and rural development--Provided by publisher.
  communication and extension in rural development: Digital Communication for Agricultural and Rural Development Ataharul Chowdhury, Gordon A. Gow, 2024-07-04 This volume presents insights on the challenges of digital communication and participation in agricultural and rural development. The COVID-19 pandemic has revealed that digital technology and mediated participation is more important and essential in managing ongoing communication for development projects than ever before. However, it has also underscored the various challenges and gaps in knowledge with digital participatory practices, including the further exclusion of marginalized groups and those with limited access to digital technology. The book considers how the concept of participation has been transformed by the realities of the pandemic, reflecting on essential principles and practical considerations of communication for development and social change, particularly in the context of global agriculture and food security, the well-being of rural communities, and evolving environmental challenges, such as climate change. In gathering these insights, this volume highlights lessons for the future of participatory development in communication for development and social change processes. This volume will be of great interest to students and scholars of agricultural and rural development, communication for development, digital communication, and sustainable development more broadly.
  communication and extension in rural development: Communication in Extension Harry A. Carey, Food and Agriculture Organization of the United Nations, 1999-01-01 Communication in extension plays an important role in technology transfer, whereas many field extension workers are poorly trained in this particular area as well as in the development of educational materials. This publication was prepared as a teaching and learning guide to be used in the pre-service and in-service education of extension staff, community development workers and all those who work and serve in rural communities. It can be considered as an ''extension methodology tool-box'' to train extension field staff in their work at the village level.
  communication and extension in rural development: Plant Diseases and Food Security in the 21st Century Peter Scott, Richard Strange, Lise Korsten, Maria Lodovica Gullino, 2022-05-24 Of the global population of more than 7 billion people, some 800 million do not have enough to eat today. By 2050, the population is expected to exceed 9 billion. It has been estimated that some 15% of food production is lost to plant diseases; in developing countries losses may be much higher. Historically, plant diseases have had catastrophic impact on food production. For example: potato blight caused the Irish famine in 1845; brown spot of rice caused the Great Bengal Famine of 1943; southern corn leaf blight caused a devastating epidemic on the US corn crop in 1970. Food security is threatened by an ongoing sequence of plant diseases, some persistent for decades or centuries, others more opportunistic. Wheat blast and banana xanthomonas wilt are two contrasting examples of many that currently threaten food production. Other emerging diseases will follow. The proposed title aims to provide a synthesis of expert knowledge to address this central challenge to food security for the 21st century. Chapters [5] and [11] are available open access under a Creative Commons Attribution 4.0 International License via link.springer.com.
  communication and extension in rural development: Communication and Rural Development Juan E. Díaz Bordenave, 1977 UNESCO pub. Research study of the efficiency of media in promoting rural development, particularly in developing countries - reviews theories on the use of media in development, presents case studies and a critical evaluation of various development projects that used such media, and puts forward proposals for improvements. One-page bibliography, diagrams and references.
  communication and extension in rural development: Fundamentals of Rural Development Bikram Keshari Pattanaik, 2025-03-20 The book expounds on the functioning of rural development as well as the practical problems encountered in the formulation of rural development policies and programmes. It provides an exhaustive account of the various sectors and actors of rural development and presents it as a multidimensional concept by documenting its different components. It also details the paradigms and strategies of rural development adopted by developed and developing countries of the world. This volume deals with rural cooperatives and livelihood in order to understand how the development process can be self-sustained and sustainable, following the vocal for local mantra. It also extensively discusses rural basic needs, poverty, employment, the role of Panchayati Raj institutions, the corporate sector, NGOs, peoples’ participation, and capacity building in rural development. This book will be useful to undergraduate and postgraduate students, researchers, and teachers of development studies, economics, sociology, political science, and public administration. It will be useful for the administrators and development administration officials of state and central government, planners, policymakers, and people working in NGOs and corporate sector functionaries dealing with corporate social responsibilities especially those handling developmental issues and challenges.
  communication and extension in rural development: Icts and Rural Development Robert Chapman, Tom Slaymaker, 2002-12-01
  communication and extension in rural development: ICTs for Agricultural Extension R. Saravanan, 2010-04 This book is an attempt to document the National Policy on ICTs in agricultural extension, ICT infrastructure scenario and related issues, case studies on innovative ICTs for agricultural extension initiatives (Village knowledge centres, information kiosks, mobile ICT units, web portals, digital data base and networks, rural tele centres, farmer call centres, mobile telephony, video conference, offline multimedia CDs, decision support systems, expert systems, innovative community radio and television programmes, open distance learning etc. The agricultural extension students, academicians, scientists, practitioners, administrators and policy makers will find this compilation of the ICTs for Agricultural Extension: Global Experiments, Innovations and Experiences from twenty eight countries relevant to providing a framework for the design and implementation of sustainable ICT-enabled extension services for the agricultural development.
  communication and extension in rural development: Information and Communication Technology for Agriculture and Rural Development R. Saravanan, 2011-01-01 The articles included in this book focuses on; Digital divide in rural India, e-Agriculture issues, Cyber extension, overview on Village Knowledge Centres VKCs, Community Information Centre iniative in Orissa, SATCOM application in Karnataka State, Model e-Villages in Arunachal Pradesh State of North-East India, Nationwide InDG web portal initiative for rural development, Kisan Mobile Sandesh KMS, Dynamic Market Information DMI by Web and Mobile in Tamil Nadu, Expert systems for pest and diseases diagnosis in rubber, Interactive Multimedia Compact Disc IMCD, Village Information Centres among Dairy Farmers in Tamil Nadu, KISSAN initiative of Kerala State, Mobile Agricultural School and Services MASS in Jharkhand, Farmers Database creation in Darjeeling District of West Bengal, Village Resource Centres VRCs in Uttaranchal, Pest Surveillance of Rice using satellite data, Techmode Approach for Distance Learning Courses for Field Veterinarians in Maharastra, Information Retrieval System for Buffalo Reproduction, Web Portals and Digital Data base in Agroforestry, Watershed Modelling using GIS and Remote Sensing in Gujarat State, e-Readiness and Participation Level of Akshya and KISSAN Kerala Beneficiaries and VRC & CIC Network in Assam and Internet utilization pattern, evaluation of Kissan Call Centres KCCs, ICT adoption level, impact, stakeholders feedback, policy implications and recommendations.
  communication and extension in rural development: Education for Rural Development Elliot Compton, 2019-01-29 The book provides an introductory knowledge about education, extension education and agricultural extension by incorporating their definition meaning concepts, objectives and principles which is basic to learners of extension education. There are many challenges faced in effective Information and Communication Technology implementation for rural development. Education in rural areas takes place at many different levels, from multigrade primary schools to agricultural universities. In many countries social change and economic development have been organized by providing not only basic education which is acknowledged as a priority, but also specific training to improve techniques employed in the rural economy. Furthermore, recent work on social capital shows that knowledge constitutes a key element for strengthening rural communities and facilitating their adaptation to change. The present book has been designed as a manual which looks into field of rural development and education with a view to enhance the reader's understanding of the educational practices and schemes.
  communication and extension in rural development: Veterinary Extension And Rural Development B C Das, 2021-03-06 eterinary Extension and Rural Development has been written to suit the academic requirements of undergraduate and postgraduate students in the discipline of extension education of Agricultural and other Universities. The information herein have been carefully sorted, analysed, classified, compiled and presented in most easy and understandable manner for benefits of not only undergraduate and post graduate students but also for extension teachers, extension workers, researchers, administrators and planners. This book could be very useful for the students preparing for competitive examinations like UPSC, Sate Public Service Commissions, Bank examinations, etc. This book contains two sections. First section deals with Extension Education having eleven chapters and second section deals with Rural Development having twelve chapters. Chapters are carefully arranged to keep it interesting while navigating the book for various information. The entire book has been prepared in a simple and clear language so that the contents could be easily followed by the readers.
  communication and extension in rural development: Strengthening Rural Livelihoods David J. Grimshaw, Shalini Kala, 2011 Enthusiasm amongst international development agencies about harnessing the potential of information and communications technologies (ICTs) for development has generated questionning of the impact and sustainability of such interventions. By presenting the findings of research specifically designed to measure impact on livelihoods, Strengthening Rural Livelihoods offers new evidence for the development benefits of ICTs. The book asks if ICTs enabled farmers to sell beyond local markets and at better prices, and whether there have been social gains in linking geographically disparate households and social networks. The authors have provided significant new insights into how to overcome the challenges of mainstreaming ICTs into rural livelihoods and more effectively measuring its effects. This book will appeal to academics, civil society organizations, practitioners and students who are interested in what works and what doesn't work when applying ICTs to rural livelihoods.
  communication and extension in rural development: Extension Science Niels G. Röling, 1988-05-26
  communication and extension in rural development: ,
  communication and extension in rural development: Agrometeorology Harpal S. Mavi, Graeme J. Tupper, 2004-04-14 Learn how the climate can affect crop production! Agrometeorology: Principles and Applications of Climate Studies in Agriculture is a much-needed reference resource on the practice of merging the science of meteorology with the service of agriculture. Written in a concise, straightforward style, the book presents examples of clinical appli
  communication and extension in rural development: Agricultural Extension and Rural Development Ray Ison, Raymond L. Ison, David Russell, 2007-08-16 This 1999 book proposes an alternative approach to research and development, based on the needs of the farming community.
  communication and extension in rural development: Concepts and Practices in Agricultural Extension in Developing Countries , 2008-01-01
  communication and extension in rural development: Extension Education and Rural Development: International experience in communication & innovation Bruce R. Crouch, Shankariah Chamala, 1981 V.1. International experience in communication & innovation. v.2. International experience in strategies for planned change.
  communication and extension in rural development: Development Communication for Agriculture Ranajit Kumar Samanta, 1990
  communication and extension in rural development: Television for Rural Development B. S. S. Rao, 1992
  communication and extension in rural development: A Textbook of Agricultural Extension Management C. Karthikeyan, R. Sendikumar And D. Jaganathan, 2007 The Present Book Deals With All The Important Dimensions Of Agricultural Management Management Process In Development Organizations, Development Programmes, Human Resource Planning, Management Techniques And Tools, Management Of Information Systems, To Name A Few. It Helps To Enrich The Managerial And Technical Skills Of Extension Managers, Scientists And Administrators.Well Supplemented With Illustrations, Questions For Discussion And Glossary, The Book Is Comprehensive And Easily Accessible Even To Average Readers For Its Simple Language, Lucid Style And Reader-Friendly Approach To The Subject Matter.While It Serves As A Textbook For Students And Teachers Of Agriculture And Agri-Business Management, It Is A Valuable Reference Source For All Those Concerned With Home Science, Veterinary Science, Rural Development, Social Work, Extension Education And Other Allied Fields.
  communication and extension in rural development: Rural Extension Services Jock R. Anderson, Gershon Feder, 2003 Anderson and Feder analyze the considerations that lead policymakers to undertake extension investments as a key public responsibility, as well as the complex set of factors and intra-agency incentives that explain why different extension systems' performance vary. The authors provide a conceptual framework outlining farmers' demand for information, the welfare economic characterizations of extension services, and the organizational and political attributes that govern the performance of extension systems. They use the conceptual framework to examine several extension modalities and to analyze their likely and actual effectiveness. Specifically, the modalities reviewed include training and visit extension, decentralized systems, fee-for-service and privatized extension, and farmer-field-schools. The authors also discuss methodological issues pertaining to the assessment of extension outcomes and review the empirical literature on extension impact. They emphasize the efficiency gains that can come from locally decentralized delivery systems with incentive structures based largely on private provision that in most poorer countries is still publicly-funded. In wealthier countries, and for particular higher income farmer groups, extension systems will likely evolve into fee-for-service organizations. This paper--a joint product of the Agriculture and Rural Development Department and Rural Development, Development Research Group--is part of a larger effort in the Bank to study the opportunities and challenges facing agricultural extension.
  communication and extension in rural development: Colleges of Agriculture at the Land Grant Universities Committee on the Future of the Colleges of Agriculture in the Land Grant University System, Board on Agriculture, National Research Council, 1996-09-02 Since their inception in 1862, the U.S. land grant colleges have evolved to become the training ground for the nation's and the world's agriculturists. In this book, the committee examines the future of the colleges of agriculture in light of changing national priorities for the agricultural, food, and natural resource system. The effects of federal funding constraints also are examined, as are opportunities for growth presented by developments in science. The committee's preceding volume, Colleges of Agriculture at the Land Grant Universities: A Profile, is a compilation of the data that helped formulate the specific questions to be addressed. Colleges of Agriculture at the Land Grant Univerisities: Public Service and Public Policy is the deliberative report, rating conclusions and recommendations for institutional innovation and public policy. It addresses these and other questions: What education mission should colleges of agriculture adopt--and what strategies should they use--in light of significant changes in the agricultural complex? Research in agriculture is expected to respond to consumer demands, environmental concerns, world population growth, and increasing pressure on agricultural lands. Is the century-old structure of land grant university-based research up to the task? What is the role of extension in light of today's smaller farming communities and larger farming conglomerates? This volume is the culmination of a landmark evaluation of land grant colleges of agriculture, an American institution. This document will be of value to policymakers, administrators, and others involved in agricultural science and education.
  communication and extension in rural development: Indira's Objective Agricultural Extension : MCQ's for Agricultural Competitive Examinations Renu Arya, R.L. Arya, J. Kumar, 2017-10-01 The competitive examinations have become a routine procedure of recruitment and admissions for higher position and education. Now-a-days a large number of short/objective type questions appear in the examination. These questions call for quick answering for success within a specified short period of time. A sincere effort has been made by the authors to present them in most easy, short and understandable language for the benefit, students, farmers and those who are interested in agriculture and agricultural extension. “Indira’s Objective Agricultural Extension” for competitive exams in agricultural extension discipline contain 15 chapters covering all related discipline. The chapters included such as: Introduction, historical perspective in relation to agriculture and extension, extension principles, approaches and programming, extension education, teaching and methods, extension learning and evaluation, communication and communication technology, audio - visual aids, innovation, evaluation and adoption, participatory rural appraisal, rural development and panchayati raj, economic principle, sociology and social work, training manual, agricultural statistics and appendix. This book has given due importance and whole syllabus was covered as per UGC, ICAR and SAU’s programmes in relation to agriculture extension. Each chapters contains multiple choice questions and total about 9000 objective questions with multiple choice have been framed and arranged sequentially for the easy understanding of the students. Recent information and development in the field of agriculture extension have been incorporated in the text. This book is primarily intended to serve as a appearing in competitive examinations of undergraduate, post graduate and doctorate programmes in agricultural extension of various universities. Thus this book is based on the syllabus of student of agriculture stream, it may be useful not only to students but also teachers, researchers as well as extension workers. The chapters are chosen in view to cover the course contents of competitive examinations like IAS, IFS, ARS, PCS, Banking, SAU’s, UGC and to get admissions in various degree programmes of SAU’s and other universities. This book will fulfill the requirement of students of agriculture and agricultural extension stream for appearing in different competitive examinations.
  communication and extension in rural development: Rural Development, Agriculture, and Related Agencies Appropriations for 1991 United States. Congress. House. Committee on Appropriations. Subcommittee on Rural Development, Agriculture, and Related Agencies, 1990
  communication and extension in rural development: Agricultural Research for Sustainable Food Systems in Sri Lanka Ranjith Premalal De Silva, Gamini Pushpakumara, Pahan Prasada, Jeevika Weerahewa, 2020-10-06 Food systems involve a range of activities concerning food production, processing, distribution, marketing and trade, preparation, consumption and disposal. They encompass the path of food from the farm to the dinner table, meeting the food and nutritional needs of a nation. When such systems do so without sacrificing the needs of future generations, they are referred to as “Sustainable Food Systems.” The natural and physical environment, infrastructure, institutions, society and culture, and policies and regulations within which they operate, as well as the technologies they adopt, shape these systems’ outcomes. Making food systems more sustainable is a key priority for all nations, and Sri Lanka is no exception. Food systems deliver optimal performance when the policy and regulatory environment is conducive, institutions are supportive, and a combination of agricultural research investments and an efficient extension system generates the technologies and scientific evidence required for sound policymaking and agenda setting. Further, agricultural research can generate essential findings, technologies and policies for sustainable agricultural development – across disciplines, sectors and stakeholder groups. This book shares valuable insights into research conducted in the broad food and agriculture sectors in Sri Lanka. It also discusses the status quo in related disciplines, and outlines future research directions. Accordingly, it offers a valuable source of reference material for researchers, students, and stakeholders in the food and agriculture sectors, while also highlighting the types of support that policymakers and other decision-makers can provide.
  communication and extension in rural development: Home Science Extension Education and Rural Development Sandhya Rani Mohanty, 2017-01-31 This textbook is written for undergraduate and postgraduate students of Extension Education at Home Science Colleges. It shall serve as a reference book for Extension students of Agriculture, Veterinary, Forestry, Fisheries and Basic Science at Universities, Colleges and Institutes. It shall as well serve as a handbook for Government Departments, Non-Government Organizations, Rural Banks and Cooperatives, Krishi Vigyan Kendra, etc. to support them in extension work. The meaning, process and evolution of extension and extension systems from India’s pre independence era to the present era are described in this book as well as the different extension teaching methods and teaching aids used while extending information at villages. The book also comprehends the relationship between Home Science education and extension systems familiarizing with the structural and functional concepts of rural society. The concept, use, importance and limitations of each of the extension teaching methods are important to know for extension workers so that they can use them efficiently. However, these course contents are primarily meant for the use of student communities, teaching and research fraternities of Home Science, Agricultural and allied Sciences all over the globe in general and India in particular.
  communication and extension in rural development: Education for Rural Development David Atchoarena, Lavinia Gasperini, 2003
  communication and extension in rural development: Rural Development - Indian Context Mr. Rohit Manglik, 2024-03-03 EduGorilla Publication is a trusted name in the education sector, committed to empowering learners with high-quality study materials and resources. Specializing in competitive exams and academic support, EduGorilla provides comprehensive and well-structured content tailored to meet the needs of students across various streams and levels.
  communication and extension in rural development: Rural Extension, Education and Training Abstracts , 1984
  communication and extension in rural development: Resources in Education , 2001
  communication and extension in rural development: Rural Development Oversight United States. Congress. Senate. Committee on Agriculture, Nutrition, and Forestry. Subcommittee on Rural Development, 1977
  communication and extension in rural development: Information and Communication Technologies , 2002-01-01 Knowledge is a fundamental driver of increased productivity and global competition. Information and communication technologies provide a foundation for building up and applying knowledge in private and public sectors. Countries with information infrastructures that are well developed and that use innovative information technology applications, have advantages for sustained economic growth and social development. Developing countries face opportunity costs when delaying greater access to and use of information infrastructures and technologies. As these information and communication technologies are the centre of World Bank Strategic Directions Framework priorities, increasing the climate for investment and sustainable growth at the same time as empowering and investing in poor people. Implementing a strategy to support information and communication technologies development in client countries is high on the World Bank Group agenda.
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Apr 26, 2021 · Communication involves transferring information between individuals, groups, or locations. It requires a sender, recipient, and message. Despite its apparent simplicity, …

Communication - Wikipedia
There are many forms of communication, including human linguistic communication using sounds, sign language, and writing as well as animals exchanging information and attempts to …

Communication | Definition, Types, Examples, & Facts | Britannica
May 8, 2025 · Communication, the exchange of meanings between individuals through a common system of symbols. This article treats the functions, types, and psychology of communication. …

What Is Communication? How to Use It Effectively
Communication is sharing messages through words, signs, and more to create and exchange meaning. Feedback is a key part of communication, and can be given through words or body …

What is Communication? Verbal, Non-Verbal & Written
Communication is simply the act of transferring information from one place, person or group to another. Every communication involves (at least) one sender, a message and a recipient. This …

What is Communication? The Definition of Communication
Apr 30, 2011 · Communication is the act of conveying information for the purpose of creating a shared understanding. It’s something that humans do every day. The word “communication” …

What is Communication? Types, Meaning and Importance
In simple terms, communication is the process of exchanging information between individuals or groups. It involves the transmission of ideas, feelings, or facts from one person (the sender) to …

Effective Communication Improving Your Interpersonal Skills
Mar 13, 2025 · Whether you’re trying to improve communication with your romantic partner, kids, boss, or coworkers, learning the following communication skills can help strengthen your …

What is Communication? - National Communication Association
At its foundation, Communication focuses on how people use messages to generate meanings within and across various contexts, and is the discipline that studies all forms, modes, media, …

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Nov 21, 2023 · Communication is the actionable transfer of information from one person, group, or place to another by writing, speaking, or using a medium that provides a means of …

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Apr 26, 2021 · Communication involves transferring information between individuals, groups, or locations. It requires a sender, recipient, and message. Despite its apparent simplicity, …